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# Comfy Oversized Reflective Shirts
ASOS' Neon Long-Sleeve Tee is Inspired by Traffic Officers

By Kalin Ned | Published 2018-10-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/reflective-shirt
References: [designtaxi](https://designtaxi.com/news/401214/ASOS-Ridiculous-Neon-Shirt-Is-Certainly-Its-Most-Traffic-Stopping-One-So-Far/) & [asos](https://www.asos.com/asos-design/asos-design-oversized-long-sleeve-t-shirt-in-neon-yellow-with-reflective-grid-print/prd/8905480?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI&affid=10607&pubref=1171&transaction_id=10290951f56080a97423392645ce5f)

The inspiration behind this reflective shirt offering by e-commerce platform ASOS can be easily traced. It is apparent that the neon garment is informed by the uniforms of road safety personnel. Albeit a curious approach to contemporary streetwear fashion, there are a number of benefits to this piece. For example, it is definitely eye-catching, especially at night. For [athletes that enjoy running](https://www.trendhunter.com/trends/90sinspired-activewear) in the evening, the reflective shirt can prove to be an affordable layering piece that will assure one is seen by vehicles.

ASOS' tee has a baggy silhouette that ultimately renders it unisex. Thus, the product can be noticed from afar, but it also proves to be a [comfortable option](https://www.trendhunter.com/trends/uniqlo-loungewear) to throw on for days that warrant a more casual, relaxed feel.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 74% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Reflective Streetwear:** Opportunity for fashion brands to create high visibility and safety in trendy clothing lines.
- **Athletic Safety Gear:** Opportunity to provide athletes with affordable and stylish safety gear that enhances visibility during low-light workouts.
- **Unisex Baggy Silhouettes:** Opportunity for clothing brands to incorporate gender-neutral oversized fits in their collections.

### Sectors Adopting This

- **Fashion:** Fashion brands can incorporate reflective streetwear and unisex baggy silhouettes into their clothing line to meet the demand for style and safety.
- **Athletic Apparel:** Athletic apparel companies can design affordable athletic safety gear like reflective shirts for safety-conscious customers.
- **Online Retail:** Opportunity for online retailers to offer reflective streetwear and unisex oversized fit clothing to fulfill the demands of safety and fashion-conscious customers.

## Related on Trend Hunter

- [High Visibility Activewear Ranges](https://www.trendhunter.com/trends/ciele-nite-rite.md)
- [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md)
- [LED-Infused Festival Fashion](https://www.trendhunter.com/trends/tinsel-arcade.md)
- [Graphic-Detailed Cozy Streetwear](https://www.trendhunter.com/trends/think-more-collection.md)
- [Protective Summertime Layering Tees](https://www.trendhunter.com/trends/nike-acg-goat-rocks.md)
- [Gesture-Controlled Turn Signal Armbands](https://www.trendhunter.com/trends/flasher-armbands.md)
- [Motorsport-Inspired Apparel](https://www.trendhunter.com/trends/anti-social-social-club-and-goodyear.md)
- [Reflective Kinesiology Tapes](https://www.trendhunter.com/trends/rockflash.md)
- [Phosphorescent Color-Changing Jackets](https://www.trendhunter.com/trends/vollbak-firefly-jacket.md)
