# Color Facade Additions UNStudio's Refinished Urban Block Makes Use of Color and Pattern By Joey Haar | Published 2017-08-25 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/refinished-urban-block References: [dezeen](https://www.dezeen.com/2017/08/24/unstudio-i-park-coloured-facades-give-identity-skyscrapers-daegu-south-korea/) & [unstudio](https://www.unstudio.com/) South Korea is a geographically small nation with a high population, and [UNStudio](https://www.trendhunter.com/trends/former-bank-building) is using a surprisingly simple technique on a refinished urban block to combat the homogeneity that such density can bring about. In partnership with property developer [Hyundai Development Company](https://www.trendhunter.com/trends/cosmetics-and-beauty-department), UNStudio has covered the facades of all the apartments in two urban blocks with bright, [colorful, and distinct patterns](https://www.trendhunter.com/trends/crafted-world-exhibition-1) to help them stand apart from one another. The practical requirements of a densely packed, middle-income urban area can put a damper on striking, unique architecture. High rise apartment buildings are a necessity, and the safety requirements of these buildings and complexes often stifle creativity and lead to uniformity. By covering apartment buildings with color, UNStudio has invented a cheap system for breaking out of the urban mold. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 71% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### Key Themes Behind This Trend - **Colorful Facades:** The trend of using bright and distinct patterns to differentiate buildings in densely populated areas. - **Creative Urban Architecture:** The trend of finding innovative ways to bring architectural uniqueness to middle-income urban areas. - **Breaking Urban Mold:** The trend of challenging the uniformity of urban architecture by introducing unconventional design elements. ### Where This Applies - **Real Estate Development:** The industry that can take advantage of the trend by incorporating colorful facades to create visually appealing and differentiated properties. - **Architecture and Design:** The industry that can explore the trend by developing creative solutions to bring uniqueness to densely populated urban areas. - **Construction and Engineering:** The industry that can embrace the trend by incorporating unconventional design elements and breaking away from traditional urban architecture. ## Related on Trend Hunter - [Colorful Rooftop Unified Buildings](https://www.trendhunter.com/trends/nantou-hybrid-building.md) - [Pastel Tonal Apartment Blocks](https://www.trendhunter.com/trends/regensburg-quarter.md) - [Pixelated Illusion Housing](https://www.trendhunter.com/trends/van-b.md) - [Office Building Rainbow Facades](https://www.trendhunter.com/trends/vertical-rainbow-office.md) - [Lush Garden Housing Designs](https://www.trendhunter.com/trends/volante.md) - [Gridded Urban Apartment Blocks](https://www.trendhunter.com/trends/la-carboneria.md) - [Colorful Social Housing Blocks](https://www.trendhunter.com/trends/van-sinderen-plaza.md) - [Steel Facade-Wrapped Residences](https://www.trendhunter.com/trends/bomun-house.md) - [Vibrant Milanese Apartments](https://www.trendhunter.com/trends/milanese-apartment.md)