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# Political Awareness Wristband Scanners
The Referendum Hub Gives Information to Political Activists

By Michael Baxter | Published 2014-05-16 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/referendum-hub
References: [yankodesign](http://www.yankodesign.com/2014/05/15/digital-politics-awareness/) & [scotreferendum](http://www.scotreferendum.com/)

In Europe, there's a big political storm brewing and it's called the referendum, so the government has come up with the referendum hub to help citizens out. Generally, whenever any sort of [political event](https://www.trendhunter.com/trends/gov-action-list) is happening in the world the first thing that needs to get brought up, but is often overlooked, is education. Not always in the school board kind of way, but often in the "informing the public on what's going on" kind of way.

The hubs will be located at local bus stations and will be activated by [scanning the wristband](https://www.trendhunter.com/trends/meta-smart-wristband) of a potential information seeker. The referendum hub then pulls up information like: updates on the [current vote and where everyone stands](https://www.trendhunter.com/trends/polymarket-election) and even location-based visualizations

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 16% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Education](https://www.trendhunter.com/education)

## Key Themes

### Why This Trend Is Growing

- **Political Education Technology:** Developing digital tools and platforms that provide easily accessible and real-time political information to the public.
- **Wearable Scanners:** Integration of scanning technology in wearable devices to enable convenient access to relevant information and services.
- **Location-based Visualization:** Creating interactive maps and visualizations that display political information based on geographic locations for better understanding and engagement.

### Industries Being Reshaped

- **Education Technology:** Opportunity for technology companies to develop innovative solutions for political education and information dissemination.
- **Wearable Technology:** Potential for wearable device manufacturers to incorporate scanning capabilities for accessing diverse information and services.
- **Data Visualization:** Demand for data visualization companies to create immersive and location-based experiences for political engagement.

## Related on Trend Hunter

- [Global Election Trackers](https://www.trendhunter.com/trends/world-election-map.md)
- [Health-Tracking Key Fobs](https://www.trendhunter.com/trends/portal-vital-monitor.md)
- [Gen Z-Targeted Voting Features](https://www.trendhunter.com/trends/election-center.md)
- [Accessibility-Promoting Voter Tools](https://www.trendhunter.com/trends/mcgonagle-reader.md)
- [Boomer-Focused Voter Advertisements](https://www.trendhunter.com/trends/groom-a-boomer.md)
- [Voting-Encouraging Ice Cream Promotions](https://www.trendhunter.com/trends/ice-cream-promotions.md)
- [Wearable Monitoring Technology](https://www.trendhunter.com/trends/tband.md)
- [AR Voter Campaigns](https://www.trendhunter.com/trends/voter-campaign.md)
- [Voter Guide Platforms](https://www.trendhunter.com/trends/openballot.md)
