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# Peanut Butter Ice Cream Cups
The Reese’s Peanut Butter Ice Cream Cup Remixes a Classic Treat

By Katherine Pendrill | Published 2019-05-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/reeses-peanut-butter-ice-cream-cup
References: [delish](https://www.delish.com/food/a27532411/cold-stone-creamery-reeses-peanut-butter-ice-cream-cups/) & [bustle](https://www.bustle.com/p/cold-stone-creamerys-reeses-peanut-butter-ice-cream-cups-are-a-big-summer-mood-17902523)

Cold Stone Creamery has just turned your favorite candy bar into a summer-ready treat with the debut of the new Reese’s Peanut Butter Ice Cream Cup. With this tasty new option, you can perfectly satisfy your sweet tooth on a hot summer day.

Cold Stone Creamery's new Reese’s Peanut Butter Ice Cream Cup is a handcrafted ice cream treat that puts a chilly twist on the classic Reese’s Peanut Butter Cup. The whole thing starts with a solid chocolate cup, which is then filled with layers of Reese’s Peanut Butter Sauce and chocolate ice cream. For maximum flavor, the peanut butter cup is topped with a rich fudge ganache, sea salt, and a real Reese’s Peanut Butter Cup.

Originally launched on 'I Love Reese’s Day' (May 18th), the new dessert looks to be a permanent menu addition for the time being.

Image Credit: *Cold Stone Creamery.*

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 51% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Peanut Butter Desserts:** Opportunity for businesses to create unique peanut butter-filled desserts for summer.
- **Candy Bar Remixes:** Opportunity for businesses to create new dessert items using classic candy bars as inspiration.
- **Handcrafted Ice Cream Treats:** Opportunity for businesses to offer artisanal ice cream cups with unique flavor combinations and toppings.

### Sectors Adopting This

- **Food and Beverage Industry:** Industry can experiment with new dessert items and flavor combinations to attract customers.
- **Hospitality Industry:** Hotels and restaurants can offer artisanal and locally-made handcrafted ice cream cups with unique flavor combinations and toppings to differentiate themselves in the market.
- **Retail Industry:** Opportunity for retailers to sell artisanal handcrafted ice cream cups in their stores in partnership with local ice cream shops or brands.

## Related on Trend Hunter

- [Frozen Candy-Inspired Treats](https://www.trendhunter.com/trends/peanut-butter-dessert-cups.md)
- [Candy Bar-Themed Frozen Treats](https://www.trendhunter.com/trends/cold-stone-creamery-spring-menu.md)
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- [Caramel-Infused Peanut Butter Cups](https://www.trendhunter.com/trends/reeses-caramel-big-cup.md)
- [Nutty Chocolate Ice Creams](https://www.trendhunter.com/trends/reeses-pieces-cookie-dough-blizzard.md)
- [Cookie-Themed Ice Cream Menus](https://www.trendhunter.com/trends/cold-stone-creamery-summer-treats.md)
- [Co-Branded Blended Frozen Treats](https://www.trendhunter.com/trends/reeses-caramel-craze-blizzard.md)
