# Shoes Inspired by Failure The Reebok Struccess Sneaker By Gabriela Aizcorbe | Published 2008-07-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/reebok-struccess-limited-edition References: [gabrielaaizcorbe.blogspot](http://gabrielaaizcorbe.blogspot.com/2008/07/reebok-struccess-edicin-limitada.html) & [rbkcustom](http://www.rbkcustom.com/content.html) When creating the [Reebok](https://www.trendhunter.com/trends/bb-4000-li-basketball-shoes) Struccess, graphic designer John Maeda was inspired by Failure. His last two [Reebok collections](https://www.trendhunter.com/trends/reebok-obey) were also inspired by elements of life, including the 'Reebok Timetanium' (inspired by [Time](https://www.trendhunter.com/trends/cultivated-salmon-skincare)) and the Rebok Emoretion (inspired by emotion). When talking about Failure as an inspiration, he noted, "If you fail, keep trying – struggle to reach some form of success." A limited 300 pairs were created and will be sold for $200 starting July 2. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 36% | Activity: 72% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Failure-inspired Products:** Designing products inspired by failure can promote resilience and bring a unique perspective to consumers. - **Emotion-inspired Products:** Designing products inspired by emotions can create a deeper connection with consumers and offer a new level of personalization. - **Limited-edition Products:** Creating limited edition products can increase demand and create a sense of exclusivity for consumers. ### Who This Affects Most - **Athletic Footwear:** Innovative design concepts like those used in the Reebok Struccess Sneaker can appeal to a variety of athletes and fitness enthusiasts. - **Fashion Design:** Emotion and failure can be translated into various fashion products, not just athletic footwear, providing a unique and personal touch for consumers. - **Graphic Design:** Graphic designers can be inspired by various elements of life to create new and unique products across various industries. ## Related on Trend Hunter - [Basketball-Honoring Sneakers](https://www.trendhunter.com/trends/bb-4000-li-basketball-shoes.md) - [Game Console Sneaker Designs](https://www.trendhunter.com/trends/playstationinspired-sneaker.md) - [Sneaker-Inspired Tennis Collectibles](https://www.trendhunter.com/trends/reebok-x-ghostwrite.md) - [Purposefully Imperfect Joint Sneakers](https://www.trendhunter.com/trends/kanghyuk.md) - [Iconic Chair-Inspired Footwear](https://www.trendhunter.com/trends/eames-office-and-reebok.md) - [Dramatically Designed Chunky Sneakers](https://www.trendhunter.com/trends/noir-kei.md) - [Dynamic Vibrant Sneaker Collabs](https://www.trendhunter.com/trends/prosperity-be-the-prize.md) - [Expression-Focused Sportswear Capsules](https://www.trendhunter.com/trends/create-what-makes-you.md) - [Performance-Inspired Fashion Collabs](https://www.trendhunter.com/trends/reebok-x-white-mountaineering1.md)