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# Sci-Fi Film Shoe Sets
The Reebok Blade Runner Pack Celebrates the Cult Classic

By Michael Hines | Published 2011-02-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/reebok-blade-runner-pack
References: [highsnobiety](http://www.highsnobiety.com/news/2011/02/03/reebok-blade-runner-pack-alien-stomper-bb4600/) & [beeweb.hk](http://www.beeweb.hk/news-3245.html?title=&#30064&#24418&#38795&#20877&#36896&#65281)

If you're a fan of movie Blade Runner, then I highly suggest you drop everything and devote a few minutes of your time to checking out the [Reebok](https://www.trendhunter.com/trends/universal-monsters-collection) Blade Runner pack. This pack features two shoes, both inspired by Ridley Scott's [sci-fi classic](https://www.trendhunter.com/trends/clarks-x-stranger-things).

The Reebok Blade Runner pack is comprised of the high top Alien Stomper and BB4600 basketball shoe. Both shoes are blacked out, with stitched-on Japanese symbols and unicorns. You can check out both pairs of shoes here in the featured gallery.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 58% | Activity: 61% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Sci-fi Film-inspired Fashion:** Opportunity to create fashion lines inspired by iconic sci-fi films like Blade Runner.
- **Nostalgia-based Marketing:** Opportunity to target consumers who are fans of classic movies and their associated culture in product marketing.
- **Customized Sneakers:** Opportunity for sneaker companies to offer customization options by allowing customers to add unique details on their shoes.

### Industries Being Reshaped

- **Fashion:** Fashion companies can create limited edition collections based on iconic movies like Blade Runner.
- **Marketing:** Marketing firms can focus on using nostalgia as a marketing tool to target consumers.
- **Footwear:** Footwear companies could offer a customization service, allowing customers to design unique shoes with their branding.

## Related on Trend Hunter

- [Horror-Creature-Inspired Footwear Capsules](https://www.trendhunter.com/trends/universal-monsters-collection.md)
- [Sci-Fi Sneaker Capsules](https://www.trendhunter.com/trends/puma-x-et-collection.md)
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