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# Dry-Erase Sneakers
Reebok ‘Talkin' Krazy' Basketball Shoes

By Marissa Brassfield | Published 2008-10-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/reebok-basketball-sneakers
References: [springwise](http://www.springwise.com/fashion_beauty/dryerase_basketball_shoes/) & [champssportslounge](http://www.champssportslounge.com/talkkrazy/)

[Reebok](https://www.trendhunter.com/trends/bb-4000-li-basketball-shoes)’s brand new ‘Talkin’ Krazy’ dry-erase basketball shoes combine the two best aspects of youth sports: smack talking and customization. For generations, kids have been [writing on their sneakers](https://www.trendhunter.com/trends/air-force-1-low-dirty-triple-white) with pens and permanent markers, and Reebok’s dry-erase version ensures that sneakers can stay pristine between games.

The Reebok ‘Talkin’ Krazy’ basketball shoes come in a variety of colors to match a number of school colors, and are sold at Champ’s Sports. The upper part of the shoe is the dry-erase part, and each pair of shoes comes with a dry-erase marker.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 79% | Activity: 53% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Customizable Sneakers:** The trend towards customizable sneakers presents an opportunity for companies to innovate and creative unique user experiences.
- **Interactive Footwear:** The trend towards interactive footwear that can be personalized through technology presents an opportunity for companies to offer differentiated products.
- **Collaborative Shoes:** The trend towards collaborations between brands that integrate unique, playful features into footwear presents an opportunity for companies to create new product lines.

### Sectors Adopting This

- **Athletic Footwear:** The athletic footwear industry could benefit from introducing innovative and customizable products to better compete in the market.
- **Tech-integrated Apparel:** The tech-integrated apparel industry presents an opportunity for companies to create interactive and personalized products like the Reebok Talkin' Krazy shoes.
- **Children's Apparel:** The children's apparel industry could benefit from offering unique, customizable products for kids to enhance engagement and creativity.

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