# Classy Shoe Packs The Reebok & Armani Fall/Winter 2010 Line Brings Style Back to the Sneaker By Michael Hines | Published 2010-10-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/reebok-armani-fall-winter References: [highsnobiety](http://www.highsnobiety.com/news/2010/10/19/reebok-x-armani-ea7-fallwinter-2010-sneaker-collection/) & [reebok](http://www.reebok.com/US/shop/collection3) [Reebok](https://www.trendhunter.com/trends/slim-lowprofile-sneakers) and Armani have teamed up once again to class up your shoe closet. The Reebok & Armani Fall/Winter 2010 collection features all new shoes from the kick-ass collaboration between athletic footwear maker Reebok and [high fashion label Armani](https://www.trendhunter.com/trends/black-tie-20). The Reebok & Armani Fall/Winter 2010 collection has three shoes, each getting its design from a classic Reebok model with a touch of Armani class thrown in. The [tennis shoe](https://www.trendhunter.com/trends/t500-1) has long been a no-go at formal occasions, but Reebok and Armani are changing all of that in a big way. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 69% | Activity: 31% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Classy Footwear:** The Reebok & Armani collaboration showcases the trend of integrating high-fashion elements into athletic footwear. - **Athleisure Fashion:** The Reebok & Armani Fall/Winter 2010 collection highlights the trend of blending sportswear and luxury fashion for a stylish and versatile look. - **Collaborative Collections:** The partnership between Reebok and Armani exemplifies the trend of collaborations between athletic brands and high-end designers for unique and exclusive products. ### Who This Affects Most - **Fashion:** The Reebok & Armani Fall/Winter 2010 line taps into the fashion industry by combining sportswear with high-end aesthetics. - **Athletic Footwear:** The collaboration between Reebok and Armani offers disruptive innovation opportunities in the athletic footwear industry, by leveraging high-fashion appeal to attract new consumers. - **Luxury Brands:** Luxury brands, like Armani, can explore disruptive innovation opportunities by partnering with athletic footwear brands to diversify their offerings and reach a broader customer base. ## Related on Trend Hunter - [Slim Low-Profile Sneakers](https://www.trendhunter.com/trends/slim-lowprofile-sneakers.md) - [Functional Contemporary Sneakers](https://www.trendhunter.com/trends/reebok-x-white-mountaineering.md) - [Contemporary Functional Athleticwear](https://www.trendhunter.com/trends/reebok-x-danielle-guizio.md) - [Iconic Chair-Inspired Footwear](https://www.trendhunter.com/trends/eames-office-and-reebok.md) - [Chunky Collaborative Fashionable Shoes](https://www.trendhunter.com/trends/adidas-and-y3.md) - [Stunning Designer-Backed Shoe Revamps](https://www.trendhunter.com/trends/danielle-guizio1.md) - [Rich Burgundy-Toned Footwear](https://www.trendhunter.com/trends/burgundytoned-footwear.md) - [Nostalgic Timeless Sports Apparel](https://www.trendhunter.com/trends/reebok-x-anine-bing.md) - [Fashion-Forward Sporty Apparel](https://www.trendhunter.com/trends/clot-and-adidas-2.md)