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# Encouraging Cartoon Campaigns
Cartoon Network is Inviting Children Viewers to 'Redraw Your World'

By Elena Rahman | Published 2022-02-08 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/redraw-your-world
References: [awn](https://www.awn.com/news/cartoon-network-invites-kids-around-asia-redraw-their-world) & [cartoonnetworkasia](https://www.cartoonnetworkasia.com/)

![Encouraging Cartoon Campaigns](https://cdn.trendhunterstatic.com/thumbs/471/redraw-your-world.jpeg)

The Redraw Your World campaign encourages [kids to be true to themselves](https://www.trendhunter.com/trends/a-wish-a-week) and be confident in their abilities to enact change. The campaign was established by [Cartoon Network](https://www.trendhunter.com/trends/cartoonito) on January 8th. Viewers in Southeast Asia, Korea, Hong Kong, and Taiwan can experience the brand's re-energized channel.

Vibrant colors, music, and [new shows and designs](https://www.trendhunter.com/trends/little-artists-design-contest) have refreshed the channel's appearance. Some of the channel's new shows were designed to appeal to a broader demographic of boys and girls, such as Cartoonito, an expansive pre-school programming block on the Cartoon Network. To kick off the Redraw Your World campaign, the kid's channel premiered two episodes of the original series We Baby Bears, a spinoff of the We Bare Bears.

Image Credit: Cartoon Network

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 2% | Activity: 26% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What's Driving This Trend

- **Redraw Your World Campaign:** Encourages kids to be true to themselves and be confident in their abilities to enact change.
- **Expansive Pre-school Programming Block:** Designed to appeal to a broader demographic of boys and girls.
- **New Shows and Designs Refreshed the Channel's Appearance:** Cartoon Network re-energizes channel with vibrant colors, music, and new shows.

### Who This Affects Most

- **Media and Entertainment:** Innovative and inspiring children's programming could lead to greater engagement and new business opportunities.
- **Education and Learning:** Using colorful and creative programming, education and learning companies can create more engaging content.
- **Advertising and Marketing:** Creating campaigns that encourage kids to be true to themselves and enact change can foster a positive brand image and message.

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