# Redesigned Pint Glasses Camden Town Brewery Put a Spin on Traditional Pint Glasses By Justin Lam | Published 2018-07-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/redesigned-pint-glasses References: [thedrinksbusiness](https://www.thedrinksbusiness.com/2018/07/camden-town-reinvent-the-pint-glass-with-squat-jack/) & [barmagazine](https://barmagazine.co.uk/camden-town-brewery-releases-two-new-pint-glasses/#prettyPhoto) The classic pint glass has remained relatively unchanged since its inception but London's [Camden Town Brewery](https://www.trendhunter.com/trends/camden-town-brewery-1) recently unveiled two redesigned pint glasses. Known as the [Jack and the Kenneth](https://www.trendhunter.com/trends/jack-daniels-cocacola-cherry), each design offers beer drinkers a better experience and offers a new appearance to iconic glassware. The glasses were designed by British designer Sir Kenneth Grange, who was also responsible for the iconic London Black Taxi and Jack Smith. The Kenneth is the first of the redesigned pint glasses created with Camden's Hell lager in mind. This is the more traditional of the two glasses and references the tall and slender shape of classic Pilsner glasses. The Jack is the more inspired of the two redesigned pint glasses and takes inspiration from more contemporary glass designs. This means the Jack is more straight minded and [minimalist](https://www.trendhunter.com/trends/minimalist-glassware). The glass is similar to a tumbler, rather than a traditional pint glass, and is more robust in the hand. Image Credit: [Camden Town Brewery](http://www.camdentownbrewery.com/) ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 57% | Activity: 62% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Redesigned Pint Glasses:** The trend of redesigning pint glasses offers an opportunity for breweries to enhance the beer-drinking experience and create a unique visual appeal. - **Modernizing Glassware:** The trend of modernizing glassware provides an opportunity for glassware manufacturers to create innovative designs that cater to contemporary preferences and aesthetics. - **Collaborations with Designers:** The trend of collaborating with renowned designers opens up opportunities for breweries and glassware companies to create exclusive and eye-catching glass designs that stand out in the market. ### Where This Applies - **Craft Beer Brewing:** The craft beer brewing industry can capitalize on the trend of redesigned pint glasses by offering unique glassware that complements their beer offerings and resonates with customer preferences. - **Glassware Manufacturing:** The glassware manufacturing industry can seize the opportunity presented by the trend of modernizing glassware to create innovative and aesthetically appealing designs that cater to evolving consumer tastes. - **Design and Innovation Consulting:** The design and innovation consulting industry can leverage the trend of collaborations with designers to facilitate partnerships between breweries, glassware manufacturers, and experienced designers to create groundbreaking glass designs. ## Related on Trend Hunter - [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md) - [Galvanized Beer Hall Facades](https://www.trendhunter.com/trends/camden-town-brewery-1.md) - [Deceptive Stout Glasses](https://www.trendhunter.com/trends/schneaky-espresso-martini.md) - [Thin-Based Angular Glasses](https://www.trendhunter.com/trends/drinkware-1.md) - [Dedicated Craft Cocktail Glasses](https://www.trendhunter.com/trends/hybrid-cocktail-glass.md) - [Perfect Sound-Producing Drinkware](https://www.trendhunter.com/trends/perfect-cheers.md) - [Self-Measuring Cocktail Glasses](https://www.trendhunter.com/trends/elevated-craft-hybrid-cocktail-glass.md) - [Retro-Inspired Beer Cans](https://www.trendhunter.com/trends/bellwoods-brewery.md) - [Modernized Whisky Designs](https://www.trendhunter.com/trends/whisky-designs.md)