# Bite-Sized Protein Bars R.E.D.D. Boosts are Smaller, Nutrient-Dense Bars with One Gram of Sugar By Laura McQuarrie | Published 2020-06-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/redd-boosts References: [nosh](https://www.nosh.com/news/2020/gallery-mays-new-product-launches#pic-15) & [instagram](https://www.instagram.com/p/CAYIXeXA8B3/) R.E.D.D. is introducing a more compact version of its protein bar called R.E.D.D. Boosts that offer 80 calories and just [one gram of sugar](https://www.trendhunter.com/trends/trek). The Chocolate and Peanut Butter bars were created for in-between moments, and R.E.D.D. describes occasions like having a small snack before dinner or during physical activity when eating a whole bar might feel like too much. The protein bars are sold in packs of 36, making them ideal for those who want to ensure they're stocked up with [small yet nutrient-dense snacks](https://www.trendhunter.com/trends/easy-bite-protein-bar). Many snack and protein bar brands are launching [miniature bars](https://www.trendhunter.com/trends/perfect-bar-double-chocolate-mini) that are smaller than their usual offerings but just as packed with benefits for on-the-go nourishment. Image Credit: R.E.D.D. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 61% | Activity: 45% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Compact Nutrition Bars:** Opportunity for brands to introduce smaller, more convenient protein bars for in-between snacking. - **Low-sugar Protein Bars:** Opportunity for brands to create low-sugar protein bars that are more appealing to health-conscious consumers. - **On-the-go Snacks:** Opportunity for brands to create convenient, nutrient-dense snacks for busy consumers who want quick, healthy options. ### Industries Being Reshaped - **Health and Wellness:** Opportunity for health and wellness brands to create innovative, low-sugar protein bars that cater to health-conscious consumers. - **Food and Beverage:** Opportunity for food and beverage companies to introduce new, compact snack and protein bar offerings for on-the-go consumers. - **Fitness and Nutrition:** Opportunity for fitness and nutrition brands to create convenient, nutrient-dense snacks for active consumers who need quick energy boosts. ## Related on Trend Hunter - [Fiber-Rich Plant Protein Bars](https://www.trendhunter.com/trends/shreddy-protein-bars.md) - [Tasty Mini Protein Bars](https://www.trendhunter.com/trends/think-minis.md) - [High-Protein Candy Bar Snacks](https://www.trendhunter.com/trends/candy-bar-bites.md) - [Pocket-Sized Snack Bars](https://www.trendhunter.com/trends/fig-mini-bars.md) - [Mini Protein-Packed Snack Bars](https://www.trendhunter.com/trends/mini-protein-bars.md) - [Energizing Protein-Rich Snack Bites](https://www.trendhunter.com/trends/rxbar-protein-energy-bites.md) - [Candy-Inspired Protein Bars](https://www.trendhunter.com/trends/one-bars.md) - [Crunchy Low-Sugar Protein Bars](https://www.trendhunter.com/trends/one-crunch.md) - [High-Protein Low-Ingredient Snack Bars](https://www.trendhunter.com/trends/rxbar-high-protein.md)