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# Warehouse-Styled Lofts
The Redchurch Loft Combines a Raw Sensibility with a Classic Elegance

By Vasiliki Marapas | Published 2014-06-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/redchurch-loft
References: [contemporist](http://www.contemporist.com/2014/06/07/redchurch-loft-by-studio-verve-architects/) & [studioverve](http://www.studioverve.co.uk/people/vivian.php)

Studio Verve designed the 'Redchurch Loft,' a series of lofts styled to look like polished warehouses.

Located in Shoreditch, the lofts feature open spaces, cloud ceilings and terraces overlooking the street after which they were named. The bespoke concrete walls and cloud ceilings offer height, fluidity and ambient lighting throughout the loft, creating what the architects refer to as a "theatrical spatial experience." This is especially true in the bathroom, where the curved concrete is set against the white stone bath.

To add contrast to the interior, the architects chose concrete wall panels against white oak fin walls and floors. This contrast is indicative of the balancing act that the architects achieved with each loft; indeed, they are the perfect combination of elegance and grit; raw yet polished, fluid yet coarse.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 71% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Warehouse-styled Lofts:** Designing residential lofts with a raw and industrial aesthetic.
- **Bespoke Concrete Walls:** Using customized concrete walls to create a unique and theatrical spatial experience.
- **Contrasting Finishes:** Utilizing contrasting materials like concrete and white oak for a balanced and visually appealing interior design.

### Who This Affects Most

- **Real Estate:** Opportunity for real estate developers to create in-demand warehouse-styled lofts for urban dwellers seeking a unique living experience.
- **Construction:** Potential for construction industry to offer customized concrete wall panels and specialized finishes to cater to the trend of warehouse-inspired design.
- **Interior Design:** Chance for interior designers to explore creative design solutions by incorporating contrasting finishes and materials into residential projects.

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