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# Donut-Topped Boozy Cocoas
The Red Wine Hot Chocolates are Inspired by Outrageous Milkshakes

By Alyson Wyers | Published 2017-01-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/red-wine-hot-chocolates
References: [howsweeteats](http://www.howsweeteats.com/2017/01/currently-crushing-on-167/) & [hummingbirdhigh](http://www.hummingbirdhigh.com/2017/01/red-wine-hot-chocolate-black-tap.html)

These red wine hot chocolates are not only indulgent due to the booze, they also are topped with additional treats. Created by Michelle from the blog Hummingbird High, the recipe for red wine hot chocolate Black Tap milkshakes makes a decadent treat full of wintery flavors like allspice, cinnamon, cloves and ginger.

The rich and silky beverage is inspired by New York eatery Black Tap and their outrageous [dessert-topped shakes](https://www.trendhunter.com/trends/frozen-hot-chocolate-shakes), the drinks are garnished with New York deli-style [black and white cookies](https://www.trendhunter.com/trends/oreo-candy-cane-milkshake) as well as a salted caramel donut. These are in addition to the standard whipped cream and marshmallow toppings. The red wine hot chocolates are made with merlot and good quality melted dark chocolate.

This over-the-top dessert is perfect for millennials, who have a love of wine and viral-themed beverages.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 62% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Decadent Dessert-topped Drinks:** Opportunity to create innovative beverage offerings that combine indulgent desserts with popular drinks.
- **Viral-themed Beverages:** Chance to design trendy, Instagrammable drinks that appeal to millennials and social media influencers.
- **Wine-infused Hot Chocolates:** Potential to tap into the growing market of consumers looking for unique and sophisticated hot chocolate variations.

### Where This Applies

- **Food and Beverage:** Opportunity for restaurants, cafes, and bars to create eye-catching and Instagram-worthy dessert drinks.
- **Hospitality:** Potential for hotels and resorts to offer innovative and lavish hot chocolate options as part of their menu or room service.
- **Social Media Marketing:** Need for digital agencies and social media influencers to promote and capitalize on the viral nature of these dessert-topped beverages.

## Related on Trend Hunter

- [Wine-Infused Brownie Cookies](https://www.trendhunter.com/trends/brownie-cookie.md)
- [Boozy Chocolate Whipped Creams](https://www.trendhunter.com/trends/chocolate-whipshots.md)
- [Mulled Wine Chocolate Bars](https://www.trendhunter.com/trends/mulled-wine-chocolate.md)
- [Icy Cold Weather Milkshakes](https://www.trendhunter.com/trends/hot-chocolate-milkshake.md)
- [Spiked Hot Chocolate Steamers](https://www.trendhunter.com/trends/jacks-spiked-hot-chocolate.md)
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- [Mexican Hot Chocolate-Inspired Beverages](https://www.trendhunter.com/trends/red-hot-love-mocha.md)
- [Romantic Wine-Infused Truffles](https://www.trendhunter.com/trends/silk-spice-x-compartes-truffles.md)
- [Chocolatey Espresso Wine Drinks](https://www.trendhunter.com/trends/chocovine-espresso.md)
