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# Hybrid Cookie-Cake Milkshakes
Burger King Has Added a Red Velvet Oreo Milkshake to Its Menu

By Rebecca Byers | Published 2015-05-15 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/red-velvet-oreo-milkshake
References: [brandeating](http://www.brandeating.com/2015/05/burger-king-launches-new-red-velvet-oreo-shake.html)

International fast food brand Burger King has announced the addition of a Red Velvet Oreo Milkshake to its over-the-top milkshake menu. The indulgent new milkshake will be available in Burger King stores for a limited time only, while a vanilla Oreo milkshake remains a year round BK staple.

The epic Red Velvet Oreo Milkshake is a red cream cheese and chocolate-flavored dessert with Oreo cookies blended in for good measure. According to the brand, a small (12-ounce) size Red Velvet Oreo Milkshake will contain a whopping 450-calories.

This latest limited edition milkshake from Burger King is definitely over-the-top and packs a whole lot of calories, but in saying that, it likely contains much less calories than the average red velvet Oreo cheesecake.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 36% | Activity: 70% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Over-the-top Milkshakes:** The trend of offering extravagant and indulgent milkshakes is on the rise, providing an opportunity for innovative dessert creations.
- **Limited Edition Menu Items:** The introduction of limited edition menu items generates excitement and encourages consumers to try new products, creating a space for innovative and unique food offerings.
- **Indulgent Desserts:** The popularity of rich and indulgent desserts like red velvet Oreo milkshakes highlights the opportunity for unique and decadent dessert offerings in the food industry.

### Who This Affects Most

- **Fast Food:** Fast food chains like Burger King can capitalize on the trend of over-the-top milkshakes and limited edition items to attract more customers and generate increased sales.
- **Dessert Shops:** Dessert shops can take advantage of the trend of indulgent desserts and create their own unique milkshakes and desserts to cater to consumer demand for extravagant treats.
- **Food and Beverage:** Food and beverage companies can explore opportunities to create innovative and indulgent dessert products to meet the ever-growing demand for unique and delicious treats.

## Related on Trend Hunter

- [Peppermint-Studded Cookie Milkshakes](https://www.trendhunter.com/trends/oreo-peppermint-crunch-milkshake.md)
- [Chocolate Sandwich Cookie Shakes](https://www.trendhunter.com/trends/oreo-cookie-magic-milkshake.md)
- [Crunchy Seasonal Cookie Milkshakes](https://www.trendhunter.com/trends/oreo-candy-cane-milkshake.md)
- [Brownie-Inspired QSR Shakes](https://www.trendhunter.com/trends/burger-king-shakes.md)
- [Cookie-Infused Mocha Shakes](https://www.trendhunter.com/trends/mocha-oreo-cookie-shake.md)
- [Minty Chocolate Cookie Shakes](https://www.trendhunter.com/trends/mint-oreo-shake.md)
- [Seasonal Blended Cookie Milkshakes](https://www.trendhunter.com/trends/pumpkin-spice-oreo-milkshake.md)
- [Red Velvet Frozen Treats](https://www.trendhunter.com/trends/red-velvet-cake-blizzard.md)
- [Creamy Crushed Cookie Shakes](https://www.trendhunter.com/trends/cookies-and-cream-milk-shake.md)
