# Hospitality Business Recycling Pledges Hilton Hotels Plan to Recycle One Million Bars of Soap By Kalin Ned | Published 2019-04-02 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/recycling-pledge References: [fastcompany](https://www.fastcompany.com/90324676/hilton-sets-itself-a-goal-to-recycle-one-million-bars-of-soap-by-global-handwashing-day?partner=feedburner&utm_source=feedburner&utm_medium=feed&utm_campaign=feedburner+fastcompany&utm_content=feedburner) & [cleantheworld.org](https://cleantheworld.org/) [Hilton Hotels](https://www.trendhunter.com/trends/diamond-reserve) makes a recycling pledge to recycle one million bars of soap by the time its Global Handwashing Day which falls on October 15th. The eco-conscious initiative is done in collaboration with Clean the World — a non-for-profit organization that encourages hospitality establishments to recycle their toiletries. This does not only counter wasteful culture, but it also allows for the partnership to bring "much-needed handwashing supplies to people around the world." To accomplish the ambitious recycling pledge, all of the hotel's imprints are part of the project — the Embassy Suites, the [Hilton Garden Inn](https://www.trendhunter.com/trends/hilton-supply-management)., the [Hampton](https://www.trendhunter.com/trends/hampton-by-hilton) by Hilton, and All suites. Employees will be collecting the remnants of used soaps and ship them to Clean the World. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 75% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Initiatives in Hospitality:** Recycling efforts being implemented in the hospitality industry can prompt the need for disruptive innovation towards developing more eco-friendly initiatives. - **Collaborations with Non-profits:** Partnering with non-profit organizations, such as Clean the World, can provide an opportunity for hotels and other industries to create more socially responsible initiatives. - **Global Awareness on Health and Hygiene:** The involvement of Hilton Hotels during Global Handwashing Day can further promote the importance of proper hygiene practices worldwide. ### Where This Applies - **Hospitality:** The hospitality industry can continue to develop innovative approaches to combat wasteful culture and boost their sustainability efforts. - **Non-profit:** Non-profit organizations such as Clean the World can potentially collaborate with more industries to create a more sustainable and socially responsible market. - **Healthcare:** The healthcare industry can explore new ways to recycle unused or excess supplies, such as unused toiletries, to reduce waste and promote sustainability. ## Related on Trend Hunter - [Full-Format Hotel Amenities](https://www.trendhunter.com/trends/unilever.md) - [Recycled Hotel Clothing Hangers](https://www.trendhunter.com/trends/paperform-hanger.md) - [Hotel Refill Programs](https://www.trendhunter.com/trends/tofino-soap-company.md) - [Single-Use Toiletry Replacements](https://www.trendhunter.com/trends/bulk-hotel-dispenser.md) - [Eco-Conscious Hotel Amenities](https://www.trendhunter.com/trends/groupe-gm.md) - [Minimal Environmental Footprint Hotels](https://www.trendhunter.com/trends/shorebreak-hotel.md) - [Ethical Hotel Amenity Lines](https://www.trendhunter.com/trends/hotel-emporium.md) - [GHG-Reducing Hotels](https://www.trendhunter.com/trends/choice-hotels.md) - [Organic Amenity Lines](https://www.trendhunter.com/trends/la-purative-monaco.md)