# Back-to-School Recycling Challenges Takis and TerraCycle Teamed Up to Reward Recyclers By Laura McQuarrie | Published 2024-08-19 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/recycling-challenge References: [morningstar](https://www.morningstar.com/news/pr-newswire/20240819ph86556/takis-and-terracycle-are-putting-a-sustainable-twist-on-back-to-school-season) & [terracycle](https://www.terracycle.com/en-US/brigades/takis)  [Spicy rolled tortilla chip brand Takis](https://www.trendhunter.com/trends/takis-chile-limon) teamed up with [TerraCycle](https://www.trendhunter.com/trends/taco-bell-and-terracycle) to launch the [Takis Snacks](https://www.trendhunter.com/trends/takis-dragon-sweet-chili) Free Recycling Challenge for back-to-school season to engage students, teachers, and communities in contributing to a cleaner environment and get rewarded for participating. From August 19th to November 18th, the challenge invites people of all ages to download a free shipping label, and send Takis Snacks packaging to TerraCycle for free. The top three schools that recycle the most will claim grand prizes like a garden bed, compost bin, flower planters made from recycled materials, and Takis x TerraCycle collection boxes. Branded merch is also up for grabs through this recycling challenge, including back-to-school staples like backpacks, pencil cases, friendship bracelets, and plenty of snacks. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 72% | Activity: 84% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Sustainable School Programs:** Schools implementing recycling challenges actively engage students and communities in environmental stewardship. - **Brand Partnerships for Recycling:** Collaborations between consumer brands and recycling organizations foster greater participation in sustainable practices. - **Incentivized Environmental Actions:** Reward-based recycling initiatives motivate users to participate in eco-friendly activities by offering tangible incentives. ### Where This Applies - **Education:** Educational institutions find innovative ways to teach sustainability by integrating recycling challenges into their programs. - **Consumer Packaged Goods:** CPG brands leverage sustainability partnerships to enhance their environmental impact and consumer engagement. - **Environmental Services:** Recycling and waste management companies create value-added services through collaborations with consumer brands. ## Related on Trend Hunter - [Spicy-Sweet Rolled Tortilla Chips](https://www.trendhunter.com/trends/takis-dragon-sweet-chili.md) - [Sustainable Rewards Shops](https://www.trendhunter.com/trends/nature-valley-retok-shop.md) - [Snack Packaging Recycling Programs](https://www.trendhunter.com/trends/macrobar-wrapper-recycling-program.md) - [Gamified Recycling Machines](https://www.trendhunter.com/trends/candy-container.md) - [Spicy Stacked Snack Crisps](https://www.trendhunter.com/trends/takis-crisps.md) - [Iconic Snack Reformulation Initiatives](https://www.trendhunter.com/trends/reformulation-initiative.md) - [E-Waste Take-Back Boxes](https://www.trendhunter.com/trends/tech-take-back-box.md) - [Recyclable Resin Chip Packaging](https://www.trendhunter.com/trends/tortilla-chip-packaging.md) - [Sunscreen Packaging Solutions](https://www.trendhunter.com/trends/sunscreen-packaging-solutions.md)