# Gum Sculptures Gareth Williams' ‘I Say, I Say, I Say' Dog Integrates Human Hair By Tisah Tucknott | Published 2009-06-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/recycled-gum-art-gareth-williams-unveils-the-i-say-i-say-i-say-dog-sculptur References: [weirdnews.about](http://weirdnews.about.com/od/weirdphotos/ig/Weird-Art/Chewing-Gum-Dog.htm) 'I Say, I Say, I Say' was recently revealed by Gareth Williams at the [Royal College of Art](https://www.trendhunter.com/trends/watershore-habitat) in Battersea, South London on May 28th, 2009. This unique gum sculpture in the shape of a dog, was created using recycled chewing gum and human hair. Although it is kind of cute, the 'I Say, I Say, I Say' sculpture is wrong on so many levels. **Implications** - Technological advancements and scientific breakthroughs have allowed companies to provide consumers with state-of-the-art products that are exceptionally high-tech and that boast modern day characteristics. Many consumers, however, are overwhelmed with such products and are seeking relief. Companies who are able to work with the old to transform something new will appeal to consumers looking for items that are less elaborate. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 40% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Recycled Art:** Creating sculptures using recycled materials presents an opportunity for artists and designers to tap into eco-conscious consumers. - **Sustainable Materials:** Exploring alternative materials like recycled chewing gum and human hair opens up new possibilities for sustainable and unique products. - **Nostalgia Design:** Combining old and new elements in design allows companies to appeal to consumers seeking products that evoke a sense of simplicity and nostalgia. ### Where This Applies - **Art and Design:** Artists and designers can find opportunities in creating artwork and products using recycled materials, pushing the boundaries of traditional art forms. - **Sustainable Fashion:** The use of unconventional materials like recycled gum and human hair can spark innovation in the fashion industry, offering eco-friendly and unique clothing options. - **Home Decor:** Incorporating recycled and nostalgic elements into home decor allows companies to cater to consumers seeking products that blend modern aesthetics with a touch of vintage charm. ## Related on Trend Hunter - [Reusable Chewing Gum Containers](https://www.trendhunter.com/trends/chewing-gum-container.md) - [Rollable Bell-Shaped Dog Kennels](https://www.trendhunter.com/trends/poochchair.md) - [Collectible Art Seating](https://www.trendhunter.com/trends/gufram-x-luna-luna.md) - [Human Hair-Made Pots](https://www.trendhunter.com/trends/range-of-pots.md) - [Geometric Designer Dog Toys](https://www.trendhunter.com/trends/sphericon-dog-chew-toy.md) - [Balloon Dog Cakes](https://www.trendhunter.com/trends/balloon-dog-cake.md) - [Digital Archetype Sculptures](https://www.trendhunter.com/trends/christian-rex-van-minnen-1.md) - [Broken-Aesthetic Sculpture Collections](https://www.trendhunter.com/trends/brokenaesthetic-sculpture-collection.md) - [Spiky Inflatable Sculptures](https://www.trendhunter.com/trends/inflatable-sculptures1.md)