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# Positive News Filters
The Recession Blocker Blacks Out Unwelcome Words

By Marissa Brassfield | Published 2009-08-16 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/recession-blocker
References: [recessionblocker](http://recessionblocker.com/)

If you hate hearing about the recession and the economy, the Recession Blocker is a great tool to stay informed without becoming depressed.

The Recession Blocker blacks out words like "depression," "economy" and "bank" on any website. I tried it out on Google News and CNN Money just to see how it'd look. Sure enough, depressing buzzwords were awash in black, while the remainder of the page displayed just as it should.

**Implications** - Sometimes ignorance really is bliss; the Recession Blocker will have you feeling great all day long. Leave your thoughts about this remarkable innovation in the comment section.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 14% | Activity: 18% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What's Driving This Trend

- **Positive-news-filters:** The rise of positive news filters presents opportunities for businesses to cater to consumers who seek to avoid negative news and information overload.
- **Mental-health-tech:** The mental health industry can integrate technology tools like the Recession Blocker to help people avoid negative triggers and feel more in control of their mental well-being.
- **Personalization-software:** Companies that develop personalized content and software can incorporate the Recession Blocker feature to give users more control over the type of content they consume.

### Who This Affects Most

- **Media-industry:** Positive news filters can disrupt the media industry as consumers seek out news sources that provide a more well-rounded and uplifting perspective.
- **Ad-tech:** Advertising technology companies can use positive news filters to improve targeted advertising by understanding consumer preferences for positive and uplifting content.
- **Retail-industry:** Retailers can use positive news filters to create a more comforting and enjoyable shopping experience by reducing anxiety that may come with negative societal messaging.

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