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# Meme Songstress Singles
The Rebecca Black 'Person of Interest' Release is a Viral Video Follow-Up

By Regan Canie | Published 2011-11-19 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/rebecca-black-person-of-interest
References: [buzzfeed](http://www.buzzfeed.com/daves4/rebecca-black-is-back-with-an-awesome-jam) & [rebeccablackonline](http://rebeccablackonline.com/)

The [YouTube](https://www.trendhunter.com/trends/the-rizzler) sensation of 'Friday' fame that made listeners both cringe and croon along with weekend anticipation is making her come back with the release of the Rebecca Black 'Person of Interest' single.

Black drops another carefully edited but catchy tune, filled with lyrics that elude to involvement with a Bieber-esque bad boy in trouble with the law. Why? He's allegedly responsible for "the crime scene on the dance floor," which is a serious offense. The video takes place in a cliched carnival scene where she goes from playing Skee-ball to giving descriptions for a police sketch.

The Rebecca Black Person of Interest single can probably never take the place of her [pre-weekend pump up jam](https://www.trendhunter.com/trends/working-for-the-weekend), but it's sure to get you humming along, especially if you're also crushing on a convict.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 34% | Activity: 1% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Viral Music Releases:** Capitalizing on the success of viral videos to launch new music releases, creating buzz and engagement.
- **Celebrity Collaborations:** Partnering with popular figures, like Rebecca Black, to attract a wider audience and generate interest in a product or brand.
- **Interactive Music Videos:** Creating immersive, interactive music videos that engage viewers and enhance the overall music listening experience.

### Who This Affects Most

- **Music Industry:** Exploring new ways to promote and distribute music through viral marketing campaigns and collaborations with popular influencers.
- **Entertainment Industry:** Utilizing online platforms like YouTube and social media to generate buzz around new releases and increase audience engagement.
- **Digital Marketing Industry:** Leveraging viral content and social media platforms to create innovative marketing strategies that connect with a younger, tech-savvy audience.

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