# Rear Bicycle Signal Lights The 'BLINK' Rear Bicycle Light Indicates Turns and Braking By Michael Hemsworth | Published 2017-05-24 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/rear-bicycle-light References: [yankodesign](http://www.yankodesign.com/2017/05/24/show-where-you-go/) The 'BLINK' rear bicycle light works to ensure that you are always letting those around you know of your intentions when you head out for a ride. The 'BLINK' light works by being placed on the rear of your bicycle and instantly going to work to indicate whether you are slowing down, making a left turn or making a right turn. This ensures that other [cyclists, pedestrians and motorists](https://www.trendhunter.com/trends/cyclist-safety1) will be able to know exactly what you're planning to do to help them plan accordingly with how they will react. The 'BLINK' rear bicycle light is the design work of Hongseok Seo, Joyoung Choo and S2 Victor Design, and is outfitted with a series of [bright LEDs](https://www.trendhunter.com/trends/radian-wingman) to ensure it can be seen day or night. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 48% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Smart Bike Accessories:** The trend of adding smart accessories to bicycles that cater to the safety and convenience of cyclists creates an opportunity for the production of more innovative devices like 'BLINK' rear bicycle light. - **Connected and Wearable Technology:** Incorporating connected technology into an everyday activity like biking for both fitness and transportation creates opportunities for creating more wearable technology that prioritizes safety like the 'BLINK' rear bicycle light. - **Pro-environmental Transportation:** 'BLINK' offers a solution for safety while biking which can encourage the use of bicycles for transportation, reducing the reliance on fuel-based vehicles thus creating an opportunity to tap into the pro-environmental transportation industry. ### Industries Being Reshaped - **Cycling Industry:** The cycling industry can expand their product offerings by incorporating safety-focused and smart designs like 'BLINK' bicycle lights. - **Wearable Technology Industry:** The rising trend of wearable technology in the fitness industry can embrace the safety aspect as well, with 'BLINK' rear bicycle light being an example of an innovative device in this space. - **Eco-friendly Transportation Industry:** As people become more aware of environmental issues in transportation, the industry can offer new sustainable products and encourage the use of bicycles, creating a market for safety-enhancing products like 'BLINK' rear bicycle light. ## Related on Trend Hunter - [Gesture-Controlled Turn Signal Armbands](https://www.trendhunter.com/trends/flasher-armbands.md) - [Tech-Enhanced Safety Bike Lights](https://www.trendhunter.com/trends/rear-bike-light.md) - [Lever-Triggered Bike Brake Lights](https://www.trendhunter.com/trends/bike-brake-lights.md) - [Synced Bike Light Systems](https://www.trendhunter.com/trends/bike-light-system.md) - [Cyclist Safety Light Projectors](https://www.trendhunter.com/trends/bike-safety-device.md) - [Magnetic Athlete Safety Lights](https://www.trendhunter.com/trends/scoutlite-blinko.md) - [Color-Changing Clipless Pedals](https://www.trendhunter.com/trends/clipless-pedals.md) - [Rearview Radar Tail Lights](https://www.trendhunter.com/trends/rearview-radar-tail-light.md) - [Space-Saving Cyclist Lights](https://www.trendhunter.com/trends/rydesafe-headtube-bike-light.md)