# Makeup Sponge Carrying Cases Real Techniques' New Makeup Sponge and Case is Great for Travel By Riley von Niessen | Published 2017-11-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/real-techniques References: [popsugar](https://www.popsugar.com/beauty/Real-Techniques-Complexion-Sponge-Travel-Case-44295609) & [realtechniques](https://realtechniques.com/miracle-complexion-sponge-travel-sponge-case/p/1711) Although there are plenty of different makeup sponges on the market, Real Techniques manages to standout for its inclusion of a [carrying case](https://www.trendhunter.com/trends/411-cosmetics) for the versatile blending utensil. Both the sponge and the case can be purchased together for the affordable cost of $7 USD. As makeup sponges are generally used to apply foundation and other products to one's face, it's highly important that they stay clean in order to avoid the spread of bad bacteria and other makeup residue. By placing the Real Techniques sponge in its case, consumers can easily throw it into their [makeup bag or purse](https://www.trendhunter.com/trends/travel-toiletry-bag1) for use on the go, enabling it to stay clean and dry for when it's needed. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 3% | Activity: 3% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Makeup Sponge Hygiene:** Opportunity for innovative solutions to keep makeup sponges clean and bacteria-free on the go. - **Convenient Makeup Accessories:** Growing demand for portable and practical makeup tools with included carrying cases. - **Affordable Makeup Sponge Sets:** Market potential for affordable sponge and case bundles for budget-conscious consumers. ### Sectors Adopting This - **Beauty:** Opportunity for beauty brands to develop and market makeup sponge carrying cases. - **Travel:** Innovative travel accessories industry can capitalize on providing compact and hygienic carrying cases for makeup sponges. - **E-commerce:** Online retailers can leverage the demand for portable makeup tools by offering a wide range of makeup sponge and case sets. ## Related on Trend Hunter - [Fingerprint Application Tools](https://www.trendhunter.com/trends/fingermimicking-makeup-applicators.md) - [Precision Beauty Tools](https://www.trendhunter.com/trends/professionalgrade-makeup-brushes.md) - [Sanitizing Toothbrush Cases](https://www.trendhunter.com/trends/ultim8-travel-smartcase.md) - [Portable Beauty Blender Cleaners](https://www.trendhunter.com/trends/uzza-beauty-blender-cleaner.md) - [Tech-Enhanced Cosmetic Bags](https://www.trendhunter.com/trends/smart-cosmetic-travel-case.md) - [Beauty Bar Travel Cases](https://www.trendhunter.com/trends/beauty-bar-travel-case.md) - [Customizable Makeup Cases](https://www.trendhunter.com/trends/411-cosmetics.md) - [Dedicated Controller Carrying Cases](https://www.trendhunter.com/trends/backbone-carrying-case.md) - [Collaborative Travel Beauty Bags](https://www.trendhunter.com/trends/rare-beauty-x-beis-beauty.md)