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# Peanut-Infused Hot Chocolates
This Indulgent Instant Beverage is Made with Real Peanut Butter

By Katherine Pendrill | Published 2015-09-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/real-peanut-butter
References: [peanuthottie](http://peanuthottie.com/us/) & [facebook](https://www.facebook.com/PeanutHottieUSA/)

'Peanut Hottie' is an instant hot beverage that is made with real peanut butter. While chocolate and peanut butter is a classic flavor combination, this delicious pairing is generally reserved for dessert. Peanut Hottie provides an easy way to enjoy chocolate and peanut butter in the form of an indulgent drink.

Peanut Hottie combines [cocoa powder and peanut butter](https://www.trendhunter.com/trends/nutella-peanut) to provide a luxurious flavor combination. The drink is made with real peanut butter and contains no artificial additives or colors. The drink comes in the form of an [instant hot chocolate mix](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection) that is packaged in a convenient single-serve container. All that is required to prepare the mix is the addition of hot water. Peanut Hottie thus provides a rich and indulgent beverage for consumers to enjoy on the go.

The delicious instant beverage gives consumers a new way to enjoy the classic combination of chocolate and peanut butter.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 12% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Combining Flavors:** With the success of peanut-infused hot chocolates, other nontraditional flavors will arise, providing an opportunity to innovate on classic ideas.
- **Instant Beverages:** Instantly prepared beverages that provide a high-quality taste and contain natural ingredients have the potential for widespread consumer adoption.
- **Single-serve Containers:** Single-serve packaging allows consumers to purchase just enough of a product for their immediate needs, which is a trend being seen in various industries.

### Industries Being Reshaped

- **Food and Beverage:** With endless possibilities for combining flavors and creating instant, high-quality products, the food and beverage industry has the potential for significant innovation.
- **Retail:** Coordinated efforts between manufacturers and retailers are becoming increasingly important to promote natural and high-quality products such as single-serve instant beverages.
- **Hospitality:** Hotels and resorts can offer unique in-room amenities by offering single-serve containers of instant, high-quality beverages to guests.

## Related on Trend Hunter

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