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# Ready-Made Soft-Boiled Eggs
Brusco's Ready-to-Eat Eggs are Packaged in Cups with Space for Bread

By Laura McQuarrie | Published 2017-08-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/ready-to-eat-egg
References: [laca](http://laca.co.uk/brusco-launches-ready-made-soft-boiled-eggs-market) & [gbruce](http://www.gbruce.co.uk/)

Over the years, there are many [ready-to-eat egg products](https://www.trendhunter.com/trends/wecook-egg-bites) that have been launched for the convenience of consumers, most of them taking the form of [pre-peeled hard-boiled eggs](https://www.trendhunter.com/trends/unapologetically-pickled-eggs). Now, Brusco is introducing a new take on this idea with its ready-made soft-boiled eggs.

The eggs are packaged in environmentally friendly cellulose containers, which can easily be opened to reveal two sections, including one to hold bread for dipping.

As an innovation for the [food service industry in the UK](https://www.trendhunter.com/trends/just-egg-1), these eggs can be quickly and easily prepared in large batches. The soft-boiled eggs may be prepared in either thermo contact ovens for 35 minutes or as little as 15 minutes in a pulsed air dry oven. As Brusco’s Andrew Ashby puts it: "It will offer them the option of serving a popular dish quickly and consistently without wasting time on fiddly preparation."

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 64% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Ready-made Soft-boiled Eggs:** The trend of ready-made soft-boiled eggs offers convenience and ease of preparation for consumers.
- **Environmentally Friendly Packaging:** The trend of using cellulose containers for packaging provides an eco-friendly solution for food products.
- **Efficient Food Service Preparation:** The trend of quick and consistent preparation methods in the food service industry saves time and effort.

### Industries Being Reshaped

- **Food Packaging:** The food packaging industry can explore cellulose containers as a sustainable packaging option.
- **Food Service:** The food service industry can benefit from efficient methods of preparing and serving soft-boiled eggs.
- **Convenience Food:** The convenience food industry can incorporate ready-made soft-boiled eggs as a convenient and healthy option for consumers.

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