# Running Track Towns 'Read. Steady. Go!' Turns Graz, Austria into a Runner's Paradise By Michael Hines | Published 2010-11-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ready-steady-go References: [dezeen](http://www.dezeen.com/2010/11/24/ready-steady-go-by-sandra-janser-and-elisabeth-koller/) As an [avid runner](https://www.trendhunter.com/trends/exhibition-place-resolution-run) and former tracklete (track athlete), I can safely say without hyperbole that I love 'Ready. Steady. Go!.' Austrian architects Sandra Janser and Elisabeth Koller have transformed a [street in Graz, Austria](https://www.trendhunter.com/trends/go-park-sai-sha) into a [red running track](https://www.trendhunter.com/trends/official-competition) complete with lane numbers. Ready. Steady. Go! took first prize in the recent Design Month Graz competition held in the city. The track itself is 750m long and is designed to draw visitors to the town. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 45% | Activity: 31% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Street Sports:** The trend of transforming streets into sports facilities can provide opportunities for innovative designs and active lifestyles. - **Destination Running:** The trend of creating unique running tracks can attract fitness enthusiasts and contribute to a city's tourism industry. - **Urban Fitness:** The trend of utilizing urban spaces for fitness purposes can inspire more active lifestyles and promote community engagement. ### Industries Being Reshaped - **Architecture:** Architects can develop innovative designs to create more opportunities for urban fitness and street sports. - **Tourism:** The creation of destination running tracks can attract fitness enthusiasts and contribute to a city's tourism industry. - **Fitness Apparel:** As urban fitness continues to grow in popularity, fitness apparel companies can capitalize on the trend by creating clothing that is both stylish and functional for outdoor activities. ## Related on Trend Hunter - [Inaugural Global Treadmill Championships](https://www.trendhunter.com/trends/global-treadmill-championship.md) - [Urban Runner Hubs](https://www.trendhunter.com/trends/runners-bases.md) - [Sensor-Equipped Running Track Prototypes](https://www.trendhunter.com/trends/nextgeneration-sports-flooring.md) - [Sensor-Enabled Performance Running Tracks](https://www.trendhunter.com/trends/performance-running-track.md) - [Comprehensive Running Diaries](https://www.trendhunter.com/trends/godiary-running-tracker.md) - [Rural Running Vacations](https://www.trendhunter.com/trends/airbnb-and-strava.md) - [Running Lifestyle Capsules](https://www.trendhunter.com/trends/run-city.md) - [Community-Focused Hybrid Running Events](https://www.trendhunter.com/trends/runningman.md) - [Bus Racing Retail Events](https://www.trendhunter.com/trends/beat-the-bus-challenge.md)