# Empowering Kids Shows The 'Ready Jet Go!' Program Encourages Girls to Explore Careers in STEM By Katherine Pendrill | Published 2016-02-17 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/ready-jet-go References: [fastcocreate](http://www.fastcocreate.com/3056446/how-pbs-and-nasas-amy-mainzer-are-getting-more-girls-into-science?partner=rss) & [pbskids.org](http://pbskids.org/readyjetgo/) 'Ready Jet Go!' is a brand new kids show that aims to get more young women into science. As research has shown, much more needs to be done in order to remedy the dramatic gender gap in STEM fields. This show aims to close the gap with strong female role models that encourage girls to stick with science. Ready Jet Go! is the product of a collaboration between PBS Kids and NASA astronomer Amy Mainzer. The show itself is 30-minutes long, with two 11-minute animated stories included in each episode. The show is accompanied by a website and a cross-platform app that boasts various games, music and video content on different scientific topics. The multiplatform pre-school science program is designed to encourage children, particularly young girls, to engage with math and science in a number of different ways. The program demonstrates a fun and interactive multiplatform approach to encouraging girls to explore future careers in STEM fields. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 17% | Activity: 26% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Empowering Girls in STEM:** The 'Ready Jet Go!' program addresses the gender gap in STEM fields by providing strong female role models for young girls. - **Multiplatform Science Education:** The show's accompanying website and app offer a variety of games, music, and videos to engage children in math and science. - **Collaborations Between Education and Industry:** The partnership between PBS Kids, NASA, and astronomer Amy Mainzer demonstrates the potential for collaboration between educational programs and industry to promote STEM education. ### Sectors Adopting This - **Children's TV Programming:** Shows like 'Ready Jet Go!' have the potential to create more inclusive programming that encourages children, especially girls, to pursue STEM careers. - **Edtech:** The cross-platform app and website of 'Ready Jet Go!' demonstrate the growing market for educational technology that makes learning science more interactive and engaging. - **STEM Education:** The program highlights the importance of investing in STEM education initiatives that inspire and prepare the next generation of scientists and engineers. ## Related on Trend Hunter - [Kid-Friendly Aviation Programs](https://www.trendhunter.com/trends/summer-flight-school.md) - [Youth-Focused Coding Dolls](https://www.trendhunter.com/trends/e-liza-dolls.md) - [Inspiring Women-Focused Campaigns](https://www.trendhunter.com/trends/computer-science-is-everything.md) - [Youth-Focused Technology Programing](https://www.trendhunter.com/trends/nasa-space-apps-challenge1.md) - [Creative STEM-Based Toys](https://www.trendhunter.com/trends/jitterygit.md) - [Space-Inspired Toy Collections](https://www.trendhunter.com/trends/space-collections.md) - [STEM Sports Subscriptions](https://www.trendhunter.com/trends/sports-subscription.md) - [Children's STEM Subscription Boxes](https://www.trendhunter.com/trends/engino-stem-club.md) - [Space-Exploring STEAM Toys](https://www.trendhunter.com/trends/leapfrog.md)