# Jelly-Based Bath Bombs Lush's Ready, Jelly, Go Collection Contains Moisturizing Seaweed Jelly By Mishal Omar | Published 2018-03-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ready-jelly-go References: [lush](https://www.lush.ca/en/gifts/wrapped-gifts/ready-jelly-go%21/07893.html) Lush's Ready, Jelly, Go collection offers a series of bath bombs based in highly moisturizing seaweed jelly, and comes in a range of scents. The collection contains four different bath bombs, the first of which is the Marmalade which is based in the citrusy, mood-enhancing scents of grapefruit oil and Brazilian orange. Second in the collection is the Big Sleep, which has [lavender, neroli and chamomile scents](https://www.trendhunter.com/trends/lavender-glow) and was designed to be the perfect, pre-sleep soother. Other products in the collection include the Secret Arts, which turns bath water into a black skin-softening gel, and the Green Coconut jelly bomb, which has summery coconut scents. The Ready, Jelly, Go collection would be an excellent gift for [bath lovers](https://www.trendhunter.com/trends/lush-x-shaun-the-sheep). ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 18% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Moisturizing Seaweed Jelly:** The use of moisturizing seaweed jelly in bath products offers a new and innovative way to enhance the bathing experience. - **Scented Bath Bombs:** The introduction of scented bath bombs provides consumers with a variety of options to personalize their bathing rituals. - **Skin-softening Gel:** The creation of a bath bomb that transforms bath water into a skin-softening gel presents an exciting opportunity for disruptive innovation in personal care. ### Who This Affects Most - **Beauty and Personal Care:** The beauty and personal care industry can explore the incorporation of moisturizing seaweed jelly in bath products to meet the growing demand for innovative bathing experiences. - **Gift and Novelty:** The gift and novelty industry can tap into the trend of scented bath bombs to offer unique and personalized gift options for bath lovers. - **Wellness and Relaxation:** The wellness and relaxation industry can leverage the concept of skin-softening gels to create new products that enhance the relaxation and self-care experience. ## Related on Trend Hunter - [Monstrous Shower Jellies](https://www.trendhunter.com/trends/lush-shower-jellies.md) - [Cinematic Bath Bombs](https://www.trendhunter.com/trends/saltbomb.md) - [Liquid Bath Bombs](https://www.trendhunter.com/trends/liquid-bath-bombs.md) - [Jammy Body Washes](https://www.trendhunter.com/trends/paddington-x-lush.md) - [Digital Bath Bombs](https://www.trendhunter.com/trends/bath-bot.md) - [Offbeat Bath Bombs](https://www.trendhunter.com/trends/da-bomb-extreme.md) - [Celebratory Bath Bombs](https://www.trendhunter.com/trends/hutan-limited-edition-bath-bomb.md) - [Cold Water Bath Bombs](https://www.trendhunter.com/trends/cold-water-bath-bomb.md) - [Color-Changing Shower Gels](https://www.trendhunter.com/trends/color-changing-shower-gel.md)