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# Wiener Subway Maps
Michael Hertz's Re-Designed Map Isn't Well Endowed

By Tisah Tucknott | Published 2009-07-03 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/re-designed-subway-maps-michael-hertzs
References: [gothamist](http://gothamist.com/2009/04/20/map_1.php) & [zoomdoggle](http://zoomdoggle.com/2009/04/new-yorks-nether-regions/#comments)

There are some people that just blow me away with the ideas that come to their minds and Michael Hertz is one of these people.

The designer of this re-designed NYC subway map gave Manhattan a whole new meaning when he placed it on this wiener-shaped map. Although the shape of the map is not well endowed, it still came out at a CAE Gallery show.

**Implications** - Re-designs present never-ending opportunities for businesses to reconsider designs from the past, and ways to infuse them with new, contemporary style. This NYC subway map is an example of how a business can reinterpret a popular consumer sight and with minor tweaks create an effective, unusual product.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 33% | Activity: 69% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What Makes This Trend Stand Out

- **Re-designed Maps for Public Transportation:** Businesses can capitalize on the creative challenges of developing new and innovative designs of public transportation maps.
- **Novelty Mapping Techniques:** Innovative mapping techniques can create consumer interest and engagement.
- **Creative Infusions:** Businesses can consider the infusion of contemporary styles into past designs, creating an effective, unusual product.

### Sectors Adopting This

- **Transportation Industry:** Technological developments in transportation industry could benefit from creative mapping techniques.
- **Tourism Industry:** Tourism could benefit from innovative mapping techniques as an attractive tool to interest and engage travellers.
- **Advertising Industry:** Creating novelty mapping and infusing contemporary styles can be utilized in advertising for companies to create promotional maps of their various locations.

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