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# Construction Site Art
The Re:construction Project Pretties Up New York City Eyesores

By Meghan Young | Published 2010-01-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/re-construction-project
References: [fastcompany](http://www.fastcompany.com/blog/william-bostwick/architecture-design/new-yorks-architectural-eyesores-become-public-art) & [downtownny](http://www.downtownny.com/)

Now that the economy is thankfully starting to level itself out, the boom in construction around the world is ridiculous; but what is more ridiculous are the months of [ugly construction sites](https://www.trendhunter.com/trends/masterpeace-painting) endured by the public mass: enter the Re:Construction project.

Set up by the [Alliance for Downtown New York](https://www.trendhunter.com/trends/star-wars-tray), the Re:Construction project strives to update these city eyesores by [covering them up with art pieces](https://www.trendhunter.com/trends/flower-market-20). For more info, visit FastCompany.com.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 35% | Activity: 4% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Construction Site Art:** Disruptive innovation opportunity: Collaborating with local artists to turn construction sites into temporary art installations, enhancing the urban landscape and improving public perception.
- **Urban Beautification:** Disruptive innovation opportunity: Developing technologies and materials that can transform construction sites into aesthetically pleasing spaces, improving the overall visual appeal of cities.
- **Temporary Public Art:** Disruptive innovation opportunity: Creating platforms or initiatives that facilitate the integration of temporary art installations into construction sites, engaging the community and fostering cultural enrichment during urban development projects.

### Where This Applies

- **Construction:** Disruptive innovation opportunity: Incorporating artistic elements and design considerations into construction processes to enhance the visual impact of projects and improve public reception.
- **Public Art:** Disruptive innovation opportunity: Collaborating with construction companies to integrate temporary art installations into urban development projects, creating new opportunities for artists and enhancing cultural experiences.
- **Urban Development:** Disruptive innovation opportunity: Implementing policies and incentives that encourage the integration of art and aesthetics in construction and urban development, fostering a more visually appealing and vibrant cityscape.

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