# Customizable Entry-Level Webcams The Razer Kiyo X Webcam Can Be Customized via Synapse Software By Michael Hemsworth | Published 2021-10-04 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/razer-kiyo-x-webcam References: [pocket-lint](https://www.pocket-lint.com/cameras/news/razer/158586-razer-kiyo-x-webcam-updates-popular-streamer-device) & [Razer](http://Razer.com) The Razer Kiyo X Webcam is an update to the brand's product lineup that will provide entry-level users with the ability to [stream high-quality content](https://www.trendhunter.com/trends/facecam-4k) at their leisure. The webcam is capable of offering Full HD 1080p video capture at 30fps or 720p at 60fps, while connectivity to the [Razer Synapse](https://www.trendhunter.com/trends/leviathan-v2-x) software provides users with total control over the functionality of the unit. The webcam has an autofocus functionality along with compatibility with the Razer Virtual Ring [Light](https://www.trendhunter.com/trends/heonex) software that utilizes the PC monitor as a light source. The Razer Kiyo X Webcam is expected to be available later in October at a price point of $79.99 and features a plug-and-play functionality that is compatible for use with both Windows PCs and macOS systems. Image Credit: Razer ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 37% | Activity: 26% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Customizable Webcams:** The ability to customize webcams via software is becoming more prevalent, offering opportunities for companies to differentiate themselves within the market. - **Entry-level Streaming Gear:** With the rise of livestreaming, there is a growing demand for affordable yet high-quality gear that allows entry-level users to produce professional content. - **Software Controlled Hardware:** The integration of software with hardware provides greater functionality and customization opportunities, leading to potential innovation in various industries. ### Who This Affects Most - **Video Conferencing:** Software-controlled webcams could improve the video conferencing experience by offering customizable settings that cater to specific user preferences. - **Content Creation:** The affordable yet high-quality streaming gear allows content creators, such as vloggers, to produce professional content without breaking the bank. - **Remote Work:** Customizable webcams paired with software control could enhance the remote work experience, allowing employees to personalize their video conferencing settings to their preferred specifications. ## Related on Trend Hunter - [AI-Powered Auto-Framing Webcams](https://www.trendhunter.com/trends/razer-kiyo-v2.md) - [Pro-Grade 4K Webcams](https://www.trendhunter.com/trends/razer-kiyo-pro-ultra.md) - [Responsive Streaming Enthusiast Webcams](https://www.trendhunter.com/trends/hyperx-vision-s-webcam.md) - [Gaming Ecosystem Webcams](https://www.trendhunter.com/trends/hyperx-vision-s.md) - [Budget-Friendly HD Webcams](https://www.trendhunter.com/trends/brio-100.md) - [Ambient Light Adjustment Webcams](https://www.trendhunter.com/trends/ankerwork-c310.md) - [Pro-Grade 4K Webcams](https://www.trendhunter.com/trends/elgato-facecam-pro-4k60.md) - [Pro Livestream Webcams](https://www.trendhunter.com/trends/facecam-4k.md) - [Programmable Stream Controllers](https://www.trendhunter.com/trends/razer-stream-controller-x.md)