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# Neutral Tonal Caged Runners
adidas' Iconic UltraBOOST Sneakers Arrive in a Raw Khaki Colorway

By Amy Duong | Published 2019-04-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/raw-khaki
References: [hypebeast](https://hypebeast.com/2019/3/adidas-ultraboost-2019-raw-khaki-colorway-release) & [adidas](https://www.adidas.ca/en)

Sportswear label [adidas](https://www.trendhunter.com/trends/ghost-sprint) first launched its iconic [UltraBOOST running sneaker](https://www.trendhunter.com/trends/ultraboost-5-x-hermanos-koumori) back in 2015, with a plethora of colorways and iterations of the model to follow -- the most recent is the [Raw Khaki colorway](https://www.trendhunter.com/trends/light-khaki).

The updated color adorns the UltraBOOST 2019 design, which informs the midfoot case with a new engineered method, protecting the ribbed Primeknit uppers. This also ensures color blocking elements, added with a heel cup for support done up in futuristic designs. The latest colorway blends together the label's 'Core Black' over the outsole and the heel cup to add a bit of contrast to the design. It also showcases some white throughout the rest of the uppers and the midsole as well.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 24% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Colorful Footwear:** The release of the Raw Khaki colorway in adidas' UltraBOOST sneakers indicates a trend towards more vibrant and diverse footwear options.
- **Engineered Design:** The new engineered midfoot case in the UltraBOOST 2019 design presents opportunities for innovative and protective shoe designs.
- **Contrasting Elements:** The combination of contrasting colors in the Raw Khaki colorway showcases a trend for bold and eye-catching shoe designs.

### Industries Being Reshaped

- **Sportswear:** The release of the UltraBOOST sneakers and the focus on innovative design presents opportunities for growth in the sportswear industry.
- **Fashion:** The trend for colorful and unique shoe designs creates opportunities for disruptive innovation in the fashion industry.
- **Technology:** The engineered midfoot case and protective features in the UltraBOOST sneakers indicate a need for technological advancements in the footwear industry.

## Related on Trend Hunter

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- [Militaristic Tonal Luxe Sneakers](https://www.trendhunter.com/trends/bw-army-lux.md)
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- [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/abzorb-2010.md)
