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# Blossoming Raver Editorials
The Ones 2 Watch 'Blooming Orange' Exclusive is Captured in a Garden

By Jana Pijak | Published 2015-08-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/raver-editorial
References: [theones2watch](http://theones2watch.com/editorial/women/23655/)

The fashion industry's recent [90s style obsession](https://www.trendhunter.com/trends/the-october-collection) is the inspiration behind this bold raver editorial. The 'Blooming Orange' image series is captured for style publication The Ones 2 Watch and boasts photography by Léa Nielsen.

Nielsen works with model Frederikke Olesen who dons electric orange locks in the shoot. Olesen channels a club kid from the 90s and references styles worn by youth belonging to Seapunk and [Pastel Goth](https://www.trendhunter.com/trends/vectiv-breeze-2) subcultures.

While her hair and makeup -- created by Sidsel Marie Bog -- are edgy in their overall feel, the model's wardrobe is [more traditionally feminine](https://www.trendhunter.com/trends/wild-rose-sparrow). This raver editorial highlights textured and pattern-accented outerwear and keeps its palette consistent with pastel hues and a backdrop that consists of fresh flowers and plants.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 87% | Activity: 83% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **90s Style Obsession:** Opportunity for fashion brands to tap into the growing demand for 90s-inspired clothing and accessories.
- **Club Kid Fashion:** Potential for designers to create edgy, bold and playful fashion collections that draw inspiration from youth subcultures like Seapunk and Pastel Goth.
- **Textured and Pattern-accented Outerwear:** Innovation opportunity for outerwear brands to experiment with unique textures and patterns, offering customers fashionable alternatives to traditional outerwear options.

### Sectors Adopting This

- **Fashion Industry:** Fashion designers and brands can leverage the 90s style obsession to create new and innovative collections.
- **Hair and Makeup Industry:** Opportunity for hair and makeup artists to experiment with bold and unconventional looks that cater to the club kid aesthetic.
- **Floral and Plant Industry:** Potential for floral and plant businesses to collaborate with fashion publications and brands to create visually stunning editorials and campaigns.

## Related on Trend Hunter

- [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md)
- [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)
- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
- [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md)
- [Unique Long-Lasting Costumes](https://www.trendhunter.com/trends/rave-and-festival-fashion.md)
- [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md)
- [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md)
- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)
