# Raspberry Doughnut-Inspired Cookies Crumbl is Serving Up a New Raspberry Doughnut Cookie This Week By Katherine Pendrill | Published 2023-01-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/raspberry-doughnut-cookie References: [chewboom](https://www.chewboom.com/2023/01/16/crumbl-bakes-new-raspberry-doughnut-cookie-and-new-cowboy-cookie-through-january-21-2023/)  If you've ever wished you could combine the best of a cookie and a jelly-filled doughnut, you're in luck because [Crumbl](https://www.trendhunter.com/trends/raspberry-butter-cake-cookie) has just unveiled its new Raspberry Doughnut Cookie. Available for the week ending in January 21, 2023, the new Raspberry Doughnut Cookie is part of the brand's limited-time selection. The new cookie consists of a soft doughnut-style cookie coated in powdered sugar and topped with [raspberry preserves](https://www.trendhunter.com/trends/jelly-donut-classic-cookie). The whole thing is then finished with mini powdered doughnut pieces for that extra doughnut flavor. Alongside the new Raspberry Doughnut Cookie, Crumbl is also welcoming the new [Cowboy](https://www.trendhunter.com/trends/asian-cajun-cowboy) Cookie. This fun cookie creation starts with a warm oatmeal cookie dough base studded with semi-sweet chocolate chips, sweetened shredded coconut, and crunchy toasted pecans. Image Credit: Crumbl ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 12% | Activity: 37% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Limited-time Offerings:** Opportunity for businesses to experiment with unique and limited product offerings to keep customers engaged and excited. - **Mix-and-match Flavors:** Innovation potential for companies to create products that combine different popular flavors into one unique, exciting taste experience. - **Novelty Ingredients:** Opportunity for businesses to experiment with unique and adventurous ingredients to create buzzworthy products. ### Who This Affects Most - **Food Retail:** Food retailers can create unique product lines to drive traffic and increase sales through limited-time promotions. - **Bakery:** Bakeries can experiment with novel ingredients and flavors to create buzz and differentiate themselves from competitors. - **Snack Food:** Snack food companies can differentiate themselves by experimenting with unique and unexpected flavor combinations in their products. ## Related on Trend Hunter - [Raspberry Butter Cookies](https://www.trendhunter.com/trends/raspberry-butter-cake-cookie.md) - [Scandinavian Pastry Cookies](https://www.trendhunter.com/trends/raspberry-danish-cookie.md) - [Strawberry Crumb Cake Cookies](https://www.trendhunter.com/trends/strawberry-crumb-cake-cookie.md) - [Salted Caramel Pie Cookies](https://www.trendhunter.com/trends/salted-caramel-pretzel-pie-cookie.md) - [Mini Chocolate Raspberry Cheesecakes](https://www.trendhunter.com/trends/white-chocolate-raspberry-cheesecake.md) - [Triple Berry-Packed Cookies](https://www.trendhunter.com/trends/triple-berry-cobbler.md) - [Pink Donut-Resembling Cookies](https://www.trendhunter.com/trends/pink-donut-cookies.md) - [Citrusy Blackberry Cookies](https://www.trendhunter.com/trends/lemon-blackberry-cookies.md) - [Strawberry-Frosted Neapolitan Cookies](https://www.trendhunter.com/trends/neapolitan-cookie.md)