# Bookworm Belt Buckles Rare Device Creates Fashions for Literature Lovers By Rachel | Published 2009-06-05 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/rare-device-literary-belt-buckle References: [poppytalk.blogspot](http://poppytalk.blogspot.com/2009/06/literary-belt-buckles.html) & [raredevice.net](http://www.raredevice.net/item.php?item_id=1609) It fills my eco-loving heart with joy when I see designers creating fashionable, fabulous and earth-friendly designs. That’s exactly what Rare Device has done with their Literary Belt Buckle. The Literary Belt Buckle is a standard belt buckle that is customized by using books that were otherwise destined for the trash bin. The company uses the book covers to create unique belt buckle fronts. Lovely, quirky design by Rare Device! **Implications** - Products with a customized quality are appealing to shoppers who look for ways to differentiate themselves from their peers. Consumers tired of blending in with everyone else are attracted to items containing a personal detail. In order to stay on top, a company could focus their efforts on creating more designs with a [personal touch](https://www.trendhunter.com/trends/pretty-weird). ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 18% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Customized Products:** Companies can leverage the appeal of customized products to attract shoppers who look for ways to differentiate themselves from their peers. They can use unique materials or integrate personal details to create more designs with a personal touch. - **Eco-friendly Fashion:** Designers can innovate by creating fashionable, fabulous, and earth-friendly designs. They can use sustainable materials or repurpose materials that would otherwise be thrown out to create unique products. - **Upcycling:** The upcycling trend involves using discarded materials to create unique, eco-friendly products. Companies can take advantage of this trend by repurposing these materials into products like the Literary Belt Buckle by Rare Device. ### Sectors Adopting This - **Fashion:** Eco-friendly fashion designers can leverage this trend to create sustainable accessories and fashion items for literature lovers. - **Retail:** Companies can use the trend of customized products to set themselves apart from competitors and appeal to consumers looking for personalized items. - **Sustainability:** The upcycling trend can be applied across a range of industries to create sustainable products and reduce waste. ## Related on Trend Hunter - [Novel-Inspired Wallets](https://www.trendhunter.com/trends/book-wallets.md) - [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md) - [Concealed Cowboy Belt Buckles](https://www.trendhunter.com/trends/truckle.md) - [Functional Bookworm-Inspired Bags](https://www.trendhunter.com/trends/book-club-tote.md) - [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md) - [Luxe Literary-Inspired Tote Bags](https://www.trendhunter.com/trends/dior-book-tote.md) - [Studded Belt-Made Dynamic Jackets](https://www.trendhunter.com/trends/replica-suit.md) - [Sophisticated Belt Bags](https://www.trendhunter.com/trends/the-clio.md) - [Literature-Inspired Packaging Designs](https://www.trendhunter.com/trends/good-to-read.md)