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# Alluring Amish Editorials
The Raquel Zimmermann September 2011 Vogue China Shoot is On Fire

By Corinne Guirgis | Published 2011-09-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/raquel-zimmermann-september-2011-vogue-china
References: [piecesnmelodies](http://piecesnmelodies.com/2011/09/07/raquel-zimmermann-by-inez-van-lamsweerde-vinoodh-matadin-vogue-china-september-2011/) & [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2011/09/raquel-zimmermann-by-inez-van-lamsweerde-vinoodh-matadin-for-vogue-china-september-2011-editorial.html)

The Raquel Zimmermann September 2011 [Vogue](https://www.trendhunter.com/trends/no-rules-club) China screams red-hot fire. The [fall-themed editorial](https://www.trendhunter.com/trends/auteur-studios-fall-2025) move through a variety of outdoor locations that are both barren and exotic from farmlands to mansion swimming pools. Zimmermann's vamped up Amish girl style plays on a popular fantasy, bringing sex appeal to the untouchable with every shot.

The fiesty fashion spread was lensed by Inez Van Lamsweerde and Vinoodh Matadin, and [cultural boundaries](https://www.trendhunter.com/trends/chinese-golden-age-models) were no object for the two, who bring North American spice to the Asian mag. Fall is here, and the body of warm colors from oranges to yellows are a comforting reminder.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 69% | Activity: 61% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Fall-themed Editorials:** Opportunities for fashion magazines to create visually striking editorials that capture the essence of the fall season.
- **Exotic Outdoor Locations:** Potential for photographers and travel companies to promote and explore unique outdoor settings for fashion shoots and other creative projects.
- **Amish-inspired Fashion:** Space for fashion designers and brands to reinterpret Amish style, adding a touch of sex appeal and fantasy to create alluring looks.

### Who This Affects Most

- **Fashion Magazines:** Opportunities for fashion magazines to incorporate fall themes and showcase fashion in visually captivating ways.
- **Photography:** Potential for photographers to experiment with different outdoor locations and create stunning visual narratives for various purposes.
- **Fashion Design:** Space for fashion designers to draw inspiration from Amish style and infuse it with modern elements to create unique and captivating fashion trends.

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