# Rapping Paper Si Hill Design Puts Puts a Hip Hop Groove in Gift Wrapping By Cowbag | Published 2007-06-03 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/rapping-paper-rap-song-lyrics-as-wrapping-paper References: [sihilldesign](http://www.sihilldesign.com/?page_id=117) I really love this stuff from Si Hill design - it is so simply but so effective. The artist has simply taken two rap songs and made [wrapping paper](https://www.trendhunter.com/trends/wapping-paper) consisting only of their lyrics. Eminem features with "My Name Is" whilst SugarHill Gang's "Rappers Delight" is also there in the collection. These have been a massive hit so expect a lot more to follow soon. They rock! **Implications** - DIG DEEPER. THIS IS NICHE WRAPPING PAPER. In addition to companies having to come up with [unique packaging](https://www.trendhunter.com/trends/innovative-packaging-solution), when it comes to gift giving, presentation has become just as important. Ideas such as rapping paper allows consumers to find the perfect way to give their present as it is unique and uncommon, therefore making it more desirable to the receiver. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 86% | Activity: 66% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Unique Packaging:** Explore innovative packaging solutions that enhance the gift-giving experience and make products stand out. - **Personalized Wrapping:** Tap into the trend of customized wrapping paper that incorporates lyrics, quotes, or messages, allowing consumers to add a personal touch to their gifts. - **Niche Gift Presentation:** Capitalizing on niche markets, develop specialty wrapping paper designs that cater to specific interests or fandoms, creating a unique gifting experience. ### Where This Applies - **Packaging:** The packaging industry can explore new materials, designs, and functionality to offer innovative ways of presenting and protecting products. - **Print and Stationery:** The print and stationery industry can provide personalized wrapping paper services, allowing customers to create custom designs using lyrics or messages. - **Gift and Novelty:** The gift and novelty industry can tap into niche markets by offering specialty wrapping paper that appeals to specific interests or fandoms, enhancing the overall gift-giving experience. ## Related on Trend Hunter - [Confetti-Filled Wrapping Papers](https://www.trendhunter.com/trends/confetti-wrapping-paper.md) - [Water Brand Wrapping Paper](https://www.trendhunter.com/trends/liquid-death-wrapping-paper.md) - [Hip-Hop-Celebrating Margarita Kits](https://www.trendhunter.com/trends/teezo-touchdown-and-unwrp.md) - [Bread-Themed Wrapping Paper Sets](https://www.trendhunter.com/trends/bakermee.md) - [Bacon-Scented Wrapping Papers](https://www.trendhunter.com/trends/black-label-bacon-wrapping-paper.md) - [Water-Soluble Wrapping Paper](https://www.trendhunter.com/trends/birthday-gift-wrap.md) - [Soda-Scented Gift Wrap](https://www.trendhunter.com/trends/scented-gift-wrap.md) - [Creative Gift Wrap](https://www.trendhunter.com/trends/clash-royale.md) - [Eco-Friendly Wrapping Papers](https://www.trendhunter.com/trends/dissolvable-gift-wrap.md)