# Connected Concept Cars The RapidE S is a Connected Car That Blends Luxury and Technology By Rahul Kalvapalle | Published 2016-01-22 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/rapide-s-connected-car References: [gizmag](http://www.gizmag.com/aston-martin-letv-infotainment/41248/) & [astonmartin](https://www.astonmartin.com/live/news/2016/01/07/letv-and-aston-martin-reveal-the-autolink-rapide-s-at-ces) The [Aston Martin](https://www.trendhunter.com/trends/apple-carplay-ultra) RapidE S is a [connected car concept](https://www.trendhunter.com/trends/datadriven-connected-cars) that was developed by British automaker Aston Martin in collaboration with Chinese technology company LeTV. This particular vehicle comes equipped with a wide variety of high-tech features including [speech recognition and remote monitoring](https://www.trendhunter.com/trends/automotive-technology-suite), which allow for increased convenience as well as security. The Aston Martin RapidE S connected car also comes up with LeTV's proprietary LeCloud service. The inclusion of a 13.3-inch center console touchscreen and a 12.2-inch instrument panel ensures a maximum degree of technological pliability and control. Aston Martin CEO Andrew Palmer points out that "the integration of LeTV advanced connected technologies into this bespoke environment is a natural progression as we look to the future demands of our customers." ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 16% | Activity: 4% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Connected Cars:** The integration of advanced connected technologies into cars to increase convenience and security. - **Speech Recognition Technology in Cars:** Integrating speech recognition technology into cars to increase ease of use. - **Large Touchscreens in Cars:** Using large touchscreen displays in cars for increased technological control. ### Industries Being Reshaped - **Automotive Industry:** Utilizing advanced connected technologies to create better, more convenient cars. - **Technology Industry:** Integrating high-tech features into cars to increase ease of use and convenience. - **Entertainment Industry:** Creating multimedia experiences in cars with large touchscreen displays. ## Related on Trend Hunter - [Oversized Well-Appointed Electric Vehicles](https://www.trendhunter.com/trends/audi-urbansphere-concept.md) - [Drone-Incorporated Electric Vehicles](https://www.trendhunter.com/trends/polestars-o2-roadster.md) - [Stylish Concept Electric Cars](https://www.trendhunter.com/trends/concept-cla.md) - [Home-Connected Vehicle Concepts](https://www.trendhunter.com/trends/sharp-ldk-concept.md) - [Sleek American EV Concepts](https://www.trendhunter.com/trends/lincoln-star-concept-vehicle.md) - [Deeply Integrated Automotive UIs](https://www.trendhunter.com/trends/apple-carplay-ultra.md) - [Curvaceous Electric Concept Cars](https://www.trendhunter.com/trends/curvaceous-electric-concept-cars.md) - [Sleek Sustainable EV Concepts](https://www.trendhunter.com/trends/opel-experimental.md) - [Tech Brand Vehicle Features](https://www.trendhunter.com/trends/afeela-car.md)