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# Luxe Holy Month-Inspired Fashion
The Modist Enlists Designers for a Lush Ramadan Collection

By Kalin Ned | Published 2018-05-08 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/ramadan-collection
References: [buro247.me](http://www.buro247.me/fashion/news/the-modist-launches-an-exclusive-designer-collecti.html) & [themodist](https://www.themodist.com/en/)

With the mission to empower a largely diverse consumer demographic, luxurious e-retail platform The Modist taps into a number of fashion designers for a lush and color-rich Ramadan collection. The line-up consists with beautifully ornamented silhouettes that have been crafted by creatives like Maison Rabih Kayrouz, Bouguessa, Osman, Taller Marmo, Huishan Zhang, Petar Petrov, Rami Al Ali, Zeus+Dione, F.R.S For Restless Sleepers, and Dima Ayad to name a few.

The Modist is the first [modest fashion digital retailer](https://www.trendhunter.com/trends/kzk-studio) in the Middle East. The Ramadan collection celebrates the aesthetics and the desirable fits of the region, infusing them with a [rich pattern and color palette](https://www.trendhunter.com/trends/rudsak-ss25-collection). The Ramadan collection is characterized by fluidity and a certain artistic touch that truly separates The Modists' holiday offering from everyday wear.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 83% | Activity: 62% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Lush Ramadan Collection:** The Modist's lush and color-rich Ramadan collection offers disruptive innovation opportunities in the modest fashion industry, catering to a diverse consumer demographic.
- **Modest Fashion Digital Retailer:** The Modist's position as the first modest fashion digital retailer in the Middle East presents disruptive innovation opportunities in the e-commerce industry, specifically in the niche market of modest fashion.
- **Celebrating Aesthetics of the Region:** The Modist's celebration of the aesthetics and desirable fits of the region in their Ramadan collection opens up disruptive innovation opportunities within the Middle Eastern fashion industry, by providing culturally-relevant and stylish options for consumers.

### Industries Being Reshaped

- **Modest Fashion:** The Modist's lush and color-rich Ramadan collection showcases disruptive innovation opportunities within the modest fashion industry, appealing to consumers looking for stylish and modest clothing options.
- **E-commerce:** The Modist's position as the first modest fashion digital retailer in the Middle East highlights disruptive innovation opportunities within the e-commerce industry, catering to the specific niche market of modest fashion.
- **Middle Eastern Fashion:** The Modist's celebration of the aesthetics and desirable fits of the region in their Ramadan collection introduces disruptive innovation opportunities within the Middle Eastern fashion industry, combining cultural relevance with stylish designs.

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