# Candy Colored Menswear Ralph Lauren Purple, Polo & Black Label Returns to the Classics By Christina Butty | Published 2009-08-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ralph-lauren-purple-black-polo References: [hypebeast](http://hypebeast.com/2009/08/ralph-lauren-purple-label-black-label-polo-2010-springsummer-preview/) & [ralphlauren](http://www.ralphlauren.com/shop/index.jsp?categoryId=1795706) Recently Ralph Lauren previewed his Purple, [Black and Polo](https://www.trendhunter.com/trends/black-honey-collection) labels for Spring/Summer 2010. In these collections the message was clear, with a return to classic men’s formal wear done in a put together and matching way. The men featured in the [Ralph Lauren Purple](https://www.trendhunter.com/trends/patchwork-americana), Black and Polo labels for Spring/Summer 2010 wore tailored jackets, ties, and fitted trousers in pinks, greens and yellows. Ladies had better pull themselves together for Spring/Summer 2010, or they’ll be outdressed by the men! ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 88% | Activity: 78% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Classic Menswear:** Disruptive innovation opportunity: Create a line of classic menswear with bold, candy-colored designs to cater to the growing demand for stylish and unique formal wear. - **Colorful Formal Wear:** Disruptive innovation opportunity: Develop a line of vibrant, matching formal wear for both men and women, capitalizing on the trend of incorporating bold colors into traditional attire for a modern twist. - **Gender-bending Fashion:** Disruptive innovation opportunity: Introduce a gender-neutral clothing line that blurs the boundaries between male and female fashion, offering individuals the freedom to express their personal style without conforming to traditional gender norms. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Fashion retailers can leverage the trend of candy-colored menswear to offer unique and eye-catching collections, attracting a broader customer base and driving sales. - **Textile Manufacturing:** Disruptive innovation opportunity: Textile manufacturers can capitalize on the demand for colorful formal wear by developing custom fabrics and materials that enhance the vibrancy and durability of the garments. - **Fashion Events and Shows:** Disruptive innovation opportunity: Fashion event organizers and show producers can showcase the trend of gender-bending fashion through inclusive and boundary-pushing runway shows, challenging societal expectations and redefining the concept of fashion. ## Related on Trend Hunter - [Palm Beach-Inspired Menswear](https://www.trendhunter.com/trends/mens-stuff.md) - [Sporty Americana Watch Ranges](https://www.trendhunter.com/trends/polo-watch-collection.md) - [Print-Forward Apparel Collections](https://www.trendhunter.com/trends/the-lilly-reserve-collection.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Reimagined Patchwork Designs](https://www.trendhunter.com/trends/patchwork-americana.md) - [Tailored Americana Summer Fashion](https://www.trendhunter.com/trends/poison-ivy-collection.md) - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Americana Baseball Fashions](https://www.trendhunter.com/trends/polo-ralph-lauren-x-new-york-yankees-collection.md)