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# Globally Inspired Fragrances
These Ralph Lauren Fragrances Remind of Luxury Travel Destinations

By Laura McQuarrie | Published 2016-06-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ralph-lauren-fragrances
References: [2luxury2](http://www.2luxury2.com/not-simply-another-collection-of-fragrances-ralph-lauren-collection/) & [luxurylaunches](http://luxurylaunches.com/fashion/ralph-laurens-new-fragrance-collection-is-an-olfactory-journey-to-his-favorite-destinations.php)

This new collection of [Ralph Lauren](https://www.trendhunter.com/trends/ralph-lauren-preppy-bear-watch) fragrances invites consumers to experience the Ralph Lauren lifestyle through scents from 10 different destinations across the globe. Each exotic perfume has a name that hints at its signature scent, such as 'Portrait of New York,' 'Treasure of Safari' or 'Legacy of English Elegance.'

These new scents are described as a "sensual expression" of a "collection of experiences" that offer interpretations of 10 entirely different places around the world.

The luxurious Ralph Lauren perfume set is also complemented by a few companion products for the home and body in the same scents. The decadent Ralph Lauren fragrances can be carried in a $3,900 [leather travel case](https://www.trendhunter.com/trends/cheirosa-perfume-travel-set) or protected by $300 leather sleeves for the bottles that can be monogrammed with meaningful initials.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 77% | Activity: 93% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Fragrance Experiences:** The trend of creating fragrance collections inspired by different travel destinations offers disruptive innovation opportunities by allowing consumers to experience luxury scents from around the world.
- **Sensory Travel Interpretations:** The trend of interpreting travel destinations through fragrance allows for disruptive innovation opportunities by providing consumers with a sensory experience that evokes memories of different places.
- **Companion Products for Fragrance Collections:** The trend of offering companion products, such as home and body items, alongside fragrance collections presents disruptive innovation opportunities by creating a complete experience and allowing customers to immerse themselves in the scents.

### Where This Applies

- **Fragrance:** The fragrance industry can leverage the trend of creating fragrance collections inspired by travel destinations to attract customers seeking unique and luxurious scents.
- **Luxury Travel:** The luxury travel industry can benefit from the trend of interpreting travel destinations through fragrance by offering fragrance-inspired experiences that further immerse customers in the destination.
- **Personalized Accessories:** The personalized accessories industry can capitalize on the trend of offering monogrammed leather sleeves and travel cases for fragrance bottles, providing customers with a luxurious and personalized way to transport and protect their fragrances.

## Related on Trend Hunter

- [Globally Inspired Fragrance Collections](https://www.trendhunter.com/trends/globally-inspired-fragrance.md)
- [Wanderlust Fragrance Ranges](https://www.trendhunter.com/trends/adventures-elegance-collection.md)
- [Hotel-Inspired Home Scenting Products](https://www.trendhunter.com/trends/hotel-collection.md)
- [Los Angeles-Honoring Fragrances](https://www.trendhunter.com/trends/louis-vuitton-ocean-blvd-colognes.md)
- [Multi-Sensory Perfume Books](https://www.trendhunter.com/trends/louis-vuittons-perfume-atlas.md)
- [Mini Vacation Fragrances](https://www.trendhunter.com/trends/kayali-vacay-in-a-bottle.md)
- [Premium Fragrance Collections](https://www.trendhunter.com/trends/voyages-by-nest.md)
- [Hotel-Inspired Home Fragrances](https://www.trendhunter.com/trends/the-hotel-collection.md)
- [Luxury Travel Fragrances](https://www.trendhunter.com/trends/af001.md)
