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# Rainy Festival Outerwear Collections
RAINS' Spring/Summer 2018 Line is Lightweight & Versatile

By Kalin Ned | Published 2018-06-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rainy-festival
References: [hypebeast](https://hypebeast.com/2018/6/rains-rainy-festival-collection-lookbook) & [rains](https://www.rains.com/blogs/rainsjournal/summer-festival)

Danish brand [RAINS](https://www.trendhunter.com/trends/home-away-collection) launches its Spring/Summer 2018 collection, which is specifically geared toward the rainy festival season. With utilitarian-inspired lightweight coats that are durable, breathable and waterproof to convenient carry-all bags that are stylish and practical, the 2018 capsule hits the targeted consumer's needs on the nose. RAINS also highlights its "[military-style bonnie hat](https://www.trendhunter.com/trends/hiking-essentials)" that testifies to the return of its dorky silhouette. Ageless and selectively unisex, this rainy festival-oriented capsule is bound to capture the attention.

What is more, the all-weather essentials are perfectly transferable to everyday life due to their amazingly minimalist, contemporary and non-invasive silhouettes. From hiking, camping and mountaineering to rainy festivals and intense summer showers, RAINS' Spring/Summer 2018 collection combines practicality, functionality and style.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 90% | Activity: 21% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Lightweight Outerwear:** Disruptive innovation opportunity: Develop advanced lightweight materials with enhanced waterproof and breathable properties for outerwear.
- **Utilitarian-inspired Design:** Disruptive innovation opportunity: Integrate smart functionality and versatile features into utilitarian-inspired clothing and accessories.
- **All-weather Essentials:** Disruptive innovation opportunity: Create multi-purpose and durable products that can withstand various weather conditions for outdoor enthusiasts.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunity: Combine fashion and function by creating innovative designs for protective clothing and accessories.
- **Outdoor Recreation:** Disruptive innovation opportunity: Develop advanced gear and equipment for outdoor activities that prioritize comfort, durability, and adaptability.
- **Textile Manufacturing:** Disruptive innovation opportunity: Explore new materials and production techniques to manufacture high-performance fabrics for outdoor and activewear.

## Related on Trend Hunter

- [Breathable Festival Fabrics](https://www.trendhunter.com/trends/nobis.md)
- [Essential Weather-Resistant Apparel](https://www.trendhunter.com/trends/pieces-for-rainy-days.md)
- [Versatile Summer-Ready Fashion](https://www.trendhunter.com/trends/marmot-1.md)
- [Sleek Modular Kitchen Essentials](https://www.trendhunter.com/trends/home-away-collection.md)
- [Seasonal Change Spring Fashion](https://www.trendhunter.com/trends/transition-collection.md)
- [Functional Timeless Outerwear](https://www.trendhunter.com/trends/soeur-x-kway.md)
- [Bright Timeless Spring Series](https://www.trendhunter.com/trends/rudsak-spring-2024-collection.md)
- [Summer-Ready Utilitarian Fashion](https://www.trendhunter.com/trends/hh118389225-2.md)
- [Functional Rainproof-Style Sneakers](https://www.trendhunter.com/trends/rainproofstyle-sneakers.md)
