# Rain-Revealing Sidewalk Art Raining Poetry by Mass Poetry Hides Beautiful Words on Boston Streets By Meghan Young | Published 2016-05-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/raining-poetry References: [mymodernmet](http://www.mymodernmet.com/profiles/blogs/mass-poetry-boston-raining-poetry) & [masspoetry.org](http://www.masspoetry.org/) The Raining Poetry series shows that there are beautiful things that can be seen only on the dreariest of days -- or at the very least at the end of such days. Mass Poetry, a nonprofit based in Boston, has created a series of [graffiti-inspired artworks](https://www.trendhunter.com/trends/surreal-street-art-1) that only reveal itself after a downpour. Hence the name, "Raining Poetry." The first four Raining Poetry picks were chosen by Danielle Georges, the city's Poet Laureate. She was inspired by the [watery theme](https://www.trendhunter.com/trends/rain-experience) and appropriately picked works from Langston Hughes, Elizabeth McKim, Barbara Helfgott Hyett, and Gary Duehr -- all of whom also played big roles in Boston's literary and cultural scenes. Thus the project comes full circle beautifully. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 17% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Interactive Street Art:** The trend of interactive street art that engages with the environment and weather can offer opportunities for creative marketing campaigns. - **Augmented Reality Graffiti:** Incorporating augmented reality into graffiti can create an immersive experience for viewers and offer opportunities for brand advertising. - **Poetry in Public Spaces:** The trend of incorporating poetry in public spaces can create opportunities for community engagement, education and cultural development. ### Industries Being Reshaped - **Art and Entertainment:** The art and entertainment industry can explore this trend of rain-revealing street art to create engaging and unique experiences for consumers. - **Advertising and Marketing:** The advertising and marketing industry can utilize this trend to create memorable campaigns that connect with consumers. - **Education and Cultural Development:** The education and cultural development industry can incorporate poetry in public spaces to promote literary arts and community engagement. ## Related on Trend Hunter - [Poetry-Inspired Retail Activations](https://www.trendhunter.com/trends/the-poetry-pharmacy.md) - [Artist-Designed Umbrella Series](https://www.trendhunter.com/trends/shed-rain-artist-series.md) - [AI-Powered Poetry Cameras](https://www.trendhunter.com/trends/poetry-camera.md) - [Public Art Displays](https://www.trendhunter.com/trends/paul-anthony-smith.md) - [AI-Powered Poem Booths](https://www.trendhunter.com/trends/poem-booth.md) - [Visual Poetry Creation Tools](https://www.trendhunter.com/trends/poetry-creation.md) - [Post-Pandemic Art Installations](https://www.trendhunter.com/trends/lakwena-maciver.md) - [Artistic AI-Powered Poetry Apps](https://www.trendhunter.com/trends/pamera.md) - [Statement Street Art](https://www.trendhunter.com/trends/surreal-street-art-1.md)