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# Colorful Skin Illuminators
The PRISM Rainbow Highlighter is From Bitter Lace Beauty on Etsy

By Alyson Wyers | Published 2016-04-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rainbow-highlighter
References: [refinery29](http://www.refinery29.com/2016/04/108760/prism-rainbow-highlighter) & [etsy](https://www.etsy.com/shop/bitterlacebeauty)

Described by Refinery29 as "the all-time glitziest illuminator," this rainbow highlighter is making a lot of noise online. Available from [Bitter Lace Beauty](https://www.instagram.com/bitter.lace.beauty/) on Etsy, the highlighting product reflects light and gives the skin a magically dewy appearance in all the colors of the rainbow.

Currently out of stock due to popularity, the [PRISM](https://www.trendhunter.com/trends/heaven-skincare) rainbow highlighter is suitable for all skin tones. The metallic palette is part of a homemade cosmetic range by Jenna, which also consists of gold and copper, pink and nude, seafoam mint and a gold-silver combo highlight. A few of these are even vegan-friendly.

Given the recent surge of strobing as a makeup technique, it is unsurprising this highlighting product is all the rage. A new release date will be made known soon.

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 99% | Activity: 99% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Rainbow Highlighters:** Opportunity for cosmetic companies to develop and market a range of multi-colored highlighters that appeal to customers looking for unique makeup products.
- **Strobing Makeup Technique:** Opportunity for makeup brands to create and promote products specifically designed for achieving the strobing effect, such as illuminators and highlighting palettes.
- **Vegan-friendly Cosmetics:** Opportunity for cosmetics companies to cater to the growing demand for vegan-friendly beauty products by offering a range of cruelty-free highlighters and other makeup items.

### Who This Affects Most

- **Cosmetics:** The cosmetics industry can capitalize on the popularity of rainbow highlighters by creating their own versions and incorporating them into their product lines.
- **Makeup:** The makeup industry can take advantage of the strobing trend by developing and marketing products that help achieve the desired effect, such as illuminators and highlighting tools.
- **Beauty:** The beauty industry can tap into the demand for vegan-friendly cosmetics by offering a range of cruelty-free and natural highlighters and other makeup products.

## Related on Trend Hunter

- [Gilded Glowing Highlighters](https://www.trendhunter.com/trends/colorful-powder-luminizer.md)
- [Shimmery Waterproof Highlighters](https://www.trendhunter.com/trends/face-bond-range.md)
- [Protective Liquid Highlighters](https://www.trendhunter.com/trends/glow-protect-spf-50-liquid-highlighter.md)
- [High-End Highlighter Collections](https://www.trendhunter.com/trends/gucci-glow-highlighter.md)
- [Metallic Jelly Highlighters](https://www.trendhunter.com/trends/jelly-slime-all-over-highlighter.md)
- [Glow-Boosting Skin Tints](https://www.trendhunter.com/trends/bright-light-face-glow.md)
- [Cream Highlighter Sticks](https://www.trendhunter.com/trends/cream-highlighter-sticks.md)
- [Long-Lasting Liquid Illuminators](https://www.trendhunter.com/trends/liquid-glow-stayn.md)
- [Illuminating Skincare Balms](https://www.trendhunter.com/trends/bio-radiant-glassy-highlighter-balm.md)
