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# Rainbow Coupe Glasses
These Champagne Glasses Make Rainbow Reflective Cocktails

By Mary Van Puymbroeck | Published 2017-07-20 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/rainbow-coupe-glasses
References: [extracrispy](http://www.extracrispy.com/culture/3474/these-cocktail-glasses-turn-your-drinks-into-rainbows) & [urbanoutfitters](https://www.urbanoutfitters.com/shop/rainbow-coupe-glass-set-of-2?category=glassware&cm_mmc=CJ-_-Affiliates-_-Time)

These rainbow coupe glasses from Urban Outfitters turn your cocktail into a rainbow reflective delight.

This set of two coupe glasses is a fantastic house warming present for any Millennial or Gen Z moving into their first apartment. As a fun spin on the classic champagne glass, rainbow coupe glasses are a great way to add a bit of personality to your first grown-up home. These Gatsby-inspired glasses will also delight guest by turning any cocktail into a rainbow reflection of light due to their multi-faceted duo-chrome design.

One of Urban Outfitters' strengths is its fun and youthful homeware collections that are equal parts playful and stylish. It has done a great job of adapting to and setting the standard of style for Millennial and Gen Z consumers by shifting its brand identity and focus with market demands.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 67% | Activity: 72% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### What Makes This Trend Stand Out

- **Rainbow Reflective Glassware:** Exploring the use of multi-faceted duo-chrome designs in glassware to create rainbow reflective effects, adding a unique and playful element to cocktails.
- **Personalized Home Decor:** Tapping into the desire for Millennials and Gen Z to add personal touches to their first apartments, offering homeware items that reflect their individual style and personality.
- **Adaptive Branding:** Adapting brand identity and focus to cater to the evolving tastes and demands of Millennial and Gen Z consumers, setting the standard for style in the market.

### Sectors Adopting This

- **Homeware:** The homeware industry can explore the use of multi-faceted duo-chrome designs in glassware to create innovative and visually appealing products that appeal to younger demographics.
- **Event Planning:** Event planning professionals can incorporate rainbow reflective glassware, like the rainbow coupe glasses, to add a playful and visually stunning element to cocktails and beverages served at events.
- **Retail:** Retailers can tap into the demand for personalized home decor items by offering a wide range of homeware products that allow Millennials and Gen Z to express their unique style in their first apartments.

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