# Windshield Wiper Art 'Rainbow' by Helmut Smits Shows Colorful Masterpieces Everytime it Rains By Vittoria Natarelli | Published 2010-07-26 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/rainbow-by-helmut-smits References: [booooooom](http://www.booooooom.com/2010/07/21/artist-helmut-smits/) & [helmutsmits.nl](http://helmutsmits.nl/) 'Rainbow' by Helmut Smits can give you the excitement of that [colorful arch after a rainstorm](https://www.trendhunter.com/trends/stratosplash) anytime you want. This creation involves little ink packets at the base of the windshield. Are you ready to hear oohs and ahhs? Your children will think you are a hero. Only a true artist like Smits could think of such a [beautiful idea](https://www.trendhunter.com/trends/meadow-exhibition). 'Rainbow' by Helmut Smits is one man's way of creating the landscape he wants to see. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 65% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Augmented Reality Windshield Wipers:** Develop advanced AR windshield wipers that project art onto windshields to provide drivers with entertainment and make driving more enjoyable. - **Eco-friendly Windshield Wiper Designs:** Create eco-friendly windshield wiper designs that use natural or recycled materials to encourage sustainability and reduce waste in the automotive industry. - **Customizable Windshield Wiper Art Subscription:** Offer a customizable subscription service that allows customers to choose and receive new windshield wiper art designs each month, providing ongoing novelty and a personalized experience. ### Who This Affects Most - **Automotive:** Offer AR windshield wipers and eco-friendly materials to differentiate products and appeal to environmentally conscious customers as well as art enthusiasts. - **Entertainment and Media:** Partner with windshield wiper companies to offer sponsored or custom windshield wiper art designs for product placement that could appeal to younger demographic - **Subscription Services:** Develop a windshield wiper art subscription service that delivers art designs personalized to subscriber's preferences, providing a new source of entertainment and outlet for artistic expression. ## Related on Trend Hunter - [Artist-Designed Umbrella Series](https://www.trendhunter.com/trends/shed-rain-artist-series.md) - [Office Building Rainbow Facades](https://www.trendhunter.com/trends/vertical-rainbow-office.md) - [Wonderous Art Installations](https://www.trendhunter.com/trends/your-psychoacoustic-light-ensemble.md) - [Umbrella-Resembling Playful Lamps](https://www.trendhunter.com/trends/rain-man-lamp.md) - [Mesmerizing Fluid Art Installations](https://www.trendhunter.com/trends/flow-fountain.md) - [Rain-Inspired Glassware Collections](https://www.trendhunter.com/trends/syksy.md) - [Color-Blending Kinetic Sculptures](https://www.trendhunter.com/trends/felipe-pantone.md) - [Six-Note Rainbow Fragrances](https://www.trendhunter.com/trends/dirty-rainbow.md) - [Solar Panel Artworks](https://www.trendhunter.com/trends/solar-tapestry.md)