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# Plant-Based Rainbow Burgers
Flower Burger Serves Burgers with Colorful Buns & Vegan Patties

By Laura McQuarrie | Published 2021-02-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/rainbow-burgers
References: [livekindly.co](https://www.livekindly.co/london-vegan-restaurant-rainbow-burgers/) & [flowerburger](https://www.flowerburger.co.uk/menu/burger/)

Flower [Burger](https://www.trendhunter.com/trends/morning-burger) is bringing rainbow burgers to the UK in a way that a wide range of people can enjoy, as the colorful burgers are plant-based. Flower Burger serves brightly colored burger buns that are dyed with ingredients like turmeric, cherry, purple carrot and beetroot, and pairs them with plant-based patties made with veggies, legumes and cereals.

Alongside menu items like the Cherry Bomb and Tartar Chickpea burgers, the launch of the plant-based fast food chain in the UK is coming with a brand-new, bright green Jungle Burger. This burger boasts a bun that's infused with turmeric and spirulina and stacked with an [oat and red bean-based burger patty](https://www.trendhunter.com/trends/super-grain-vegetable-burger), veggies, BBQ sauce and “Flower Cheddar” cheese.

The chain's sides are just as colorful, as the burgers can be enjoyed alongside choices like edamame and savory potatoes.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 88% | Activity: 91% | Freshness: 9%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Plant-based Fast Food:** The rise of plant-based fast food options continues to disrupt the traditional fast food market.
- **Colorful Food:** The trend towards colorful food is expanding, creating opportunities for food and beverage companies to differentiate their products.
- **Alternative Ingredients:** As consumers demand healthier and sustainable food options, the use of alternative ingredients like legumes and cereals in plant-based products will continue to grow.

### Who This Affects Most

- **Fast Food Industry:** The fast food industry is being disrupted by the rise of plant-based and healthier fast food options.
- **Food and Beverage Industry:** The food and beverage industry has the opportunity to differentiate its products by incorporating colorful and alternative ingredients into its offerings.
- **Sustainable Food Industry:** The sustainable food industry is growing as consumers demand healthier and environmentally conscious food options, including plant-based alternatives made with alternative ingredients.

## Related on Trend Hunter

- [Pink Breakfast Burgers](https://www.trendhunter.com/trends/pink-breakfast-burger.md)
- [Breakfast Burger Patties](https://www.trendhunter.com/trends/morning-burger.md)
- [Mushroom-Based Restaurant Burgers](https://www.trendhunter.com/trends/the-beef-free-boy.md)
- [Flavorful Veg-Forward Burgers](https://www.trendhunter.com/trends/juicy-marbles.md)
- [Korean-Themed Purple Burgers](https://www.trendhunter.com/trends/purple-burger.md)
- [Crispy Vegan Fish Burgers](https://www.trendhunter.com/trends/vegan-fish-burger.md)
- [Meatless QSR Menu Promotions](https://www.trendhunter.com/trends/meatfree-menu.md)
- [Globally Inspired Plant-Based Patties](https://www.trendhunter.com/trends/taste-of-the-world-burgers.md)
- [Beet-Based Burger Patties](https://www.trendhunter.com/trends/perfectseason-beetroot-patties.md)
