# Rainbow Architecture Photography Paul Eis Reimagined Architecture with Multi-Colored Accents By Mishal Omar | Published 2016-06-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/rainbow-architecture References: [businessinsider](http://www.businessinsider.com/buildings-become-colorful-in-photoshop-2016-6?utm_source=feedly&utm_medium=webfeeds) & [dezeen](http://www.dezeen.com/2016/05/07/paul-eis-photo-essay-instagram-colourful-german-architecture/) At only 18-years-old, German photographer Paul Eis creates rainbow architecture with pictures and Photoshop. Perhaps it is because of his young age that the photographer is able to recapture architecture in a completely new light. The imaginative work features buildings -- some unique and others quite standard -- and uses [multiple colors](https://www.trendhunter.com/trends/wonderland-elementary-school) to imagine a new and creative world in which everything is bright and vividly hued. The artist manages to excite and invoke the imagination while also revealing design potential in old and new architecture. This [rainbow architecture photography](https://www.trendhunter.com/trends/hubbabubbabuilding) was created to "highlight how interesting and unique these buildings are" and does just that with its vivid colors and its emphasis on [geometric shapes](https://www.trendhunter.com/trends/jean-verville). ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 34% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Why This Trend Is Growing - **Rainbow Architecture Trend:** Creating multi-colored, vibrant and highly imaginative architecture photography using Adobe Photoshop. - **Youthful Vision Trend:** Reimagining old and new architectural designs using imaginative and creative concepts that appeal to a younger audience. - **Geometry Emphasis Trend:** Emphasizing geometry and unique designs as architectural aesthetics that can be highlighted through vivid colors and creative editing. ### Industries Being Reshaped - **Architecture Industry:** Opportunities for architects to incorporate new and creative designs, and appeal to younger generations by utilizing more imaginative and colorful approaches. - **Photography Industry:** Opportunities to create unique photographs through imaginative and creative concepts like rainbow architecture and Adobe Photoshop editing. - **Advertising Industry:** Opportunities for advertisers to capitalize on the appeal of imaginative and creative concepts in architecture photography and attract younger audiences with more colorful and vibrant designs. ## Related on Trend Hunter - [Pastel Tonal Apartment Blocks](https://www.trendhunter.com/trends/regensburg-quarter.md) - [Ultra-Colorful High-Density Residential Designs](https://www.trendhunter.com/trends/highdensity-residential-design.md) - [Animated Game-Inspired Buildings](https://www.trendhunter.com/trends/rainbow-road.md) - [Bright Colorful Converted Apartments](https://www.trendhunter.com/trends/so-sebastio-123.md) - [Geometric Colorful Residential Spaces](https://www.trendhunter.com/trends/graphic-house.md) - [Ultra-Playful Studio Designs](https://www.trendhunter.com/trends/bright-workspace.md) - [Lively Transformed Vibrant Homes](https://www.trendhunter.com/trends/casa-buondelmonti.md) - [Incredibly Colorful Offices](https://www.trendhunter.com/trends/colorful-office.md) - [Paper-Made Mosaic Artwork](https://www.trendhunter.com/trends/real-life-architecture-exhibition.md)