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# Structured Water-Repelling Umbrellas
'Beau Nuage' Rain Umbrellas are Sturdy and Stay Dry

By Michael Hemsworth | Published 2016-10-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/rain-umbrellas
References: [droold](http://www.droold.com/umbrella-never-gets-wet/) & [indiegogo](https://www.indiegogo.com/projects/beau-nuage-the-first-umbrella-that-never-gets-wet-innovative)

Traditional umbrellas are notorious for being fragile and soaking up raindrops as they fall, so the 'Beau Nuage' rain umbrellas are designed to eliminate these characteristics.

Featuring a solid design frame, the 'Beau Nuage' umbrella is capable of resisting high winds that come about during intense rainstorms. An ergonomic handle makes the umbrella easy to hold and carry for extended periods without causing fatigue.

The best part of the 'Beau Nuage' rain umbrellas is the [water-repellant canopy](https://www.trendhunter.com/trends/pieces-for-rainy-days) that will wick water away rather than allowing it to permeate the fabric. This means you'll never have to deal with a sopping wet umbrella again.

The 'Beau Nuage' comes with a [magic cover storage bag](https://www.trendhunter.com/trends/split-1) that absorbs water droplets from the umbrella that remain to let it be placed inside a bag immediately after getting out of the rain.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 79% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Water-repelling Umbrellas:** Designing or enhancing durable and water-repellent materials for umbrellas can offer convenience to users and lessen waste in the environment.
- **Wind-resistant Umbrellas:** Developing stronger and sturdier frames for umbrellas can provide better protection to users during intense weather conditions and longer lifespan of products.
- **Smart Umbrella Storage:** Integrating innovative storage solutions such as water-absorbent bags and compact designs can enhance portability, practicality and maintenance of umbrellas.

### Sectors Adopting This

- **Outdoor Gear Industry:** By developing advanced umbrellas, the industry can offer consumers better rain protection and design that will meet the demand of outdoor enthusiasts.
- **Consumer Goods Industry:** Innovative development of water-repellent materials and efficient storage solutions for umbrellas can enhance convenience for everyday use and decrease environmental impact.
- **Tourism and Hospitality Industry:** Providing excellent quality umbrellas to guests at hotels and resorts can offer them comfort and enhance the brand reputation of the business.

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