# Storm Simulating Installations MoMA's Rain Room Is an Exhibit That is Not Afraid to Get You Wet By Brandon Bastaldo | Published 2013-05-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/rain-room References: [collabcubed](http://collabcubed.com/2013/05/13/rain-room-at-moma-random-international/) & [random-international](http://random-international.com/about-us/) rAndom International is an art studio that is pushing the limits of [interactive exhibitions](https://www.trendhunter.com/trends/phenomena-abu-dhabi) with their Rain Room installation set up at the [Museum of Modern Art](https://www.trendhunter.com/trends/chocolate-room-1) in New York City. For most people, the idea of being caught in a rainstorm is generally frustrating and uncomfortable. The interesting thing about the Rain Room installation is that by wonderfully recreating the feeling of being immersed in a natural downpour, rAndom is actually attracting people to this waterlogged environment. The Rain Room is so large that it's actually a separate part of MoMa, and this is a striking fact considering that MoMa is a large facility to begin with. A naturalistic downpour isn't the only thing that the Rain Room has to offer patrons as it comes equipped with state of the art camera systems to capture your slippery fun. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 77% | Activity: 74% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Immersive Installations:** The success of the Rain Room installation demonstrates the growing popularity of immersive exhibitions. - **Interactive Art:** The Rain Room proves that interactive art installations are becoming more mainstream and accepted as a form of art. - **Technological Art:** The use of state-of-the-art cameras and technology to enhance the Rain Room experience is a growing trend in art installations. ### Where This Applies - **Art and Culture:** The success of the Rain Room at MoMA highlights the potential for new and innovative forms of art and cultural experiences. - **Tourism and Entertainment:** Immersive installations like the Rain Room have the potential to attract tourists and provide new entertainment options, creating disruptive opportunities for the industry. - **Technology and Design:** The use of cutting-edge technology and design in immersive installations presents an opportunity for collaboration and innovation between the tech and art industries. ## Related on Trend Hunter - [Wonderous Art Installations](https://www.trendhunter.com/trends/your-psychoacoustic-light-ensemble.md) - [Raindrop-Inspired Hospital Installations](https://www.trendhunter.com/trends/hospital-installation.md) - [Screen-Printed Chocolate Tiled Rooms](https://www.trendhunter.com/trends/chocolate-room-1.md) - [Mesmerizing Fluid Art Installations](https://www.trendhunter.com/trends/flow-fountain.md) - [Lightning-Inspired Artful Exhibitions](https://www.trendhunter.com/trends/bright-light-shining.md) - [Immersive Art-Technology Installations](https://www.trendhunter.com/trends/wndr-museum-boston.md) - [Immersive Climate Installations](https://www.trendhunter.com/trends/remembering-the-future.md) - [Responsive Light Museums](https://www.trendhunter.com/trends/phenomena.md) - [Soothing Rain Simulation](https://www.trendhunter.com/trends/rain-screen.md)