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# Cute Brolly People
The Rain Parade Mini Umbrellas Act as Protective Friends

By Meghan Young | Published 2011-05-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/rain-parade-mini-umbrellas
References: [bookofjoe](http://www.bookofjoe.com/2011/05/32-via.html) & [fredflare](http://www.fredflare.com//customer/product.php?productid=3656&cat=252)

As much as I would love to believe that the rainy season is over, you can never be too prepared; so why not be prepared in style with these Rain Parade Mini Umbrellas? A collection of [cute brolly people](https://www.trendhunter.com/trends/cloudheads), these umbrellas will not only shield you from water drops, they will also become the protective friends you have always wanted.

Brought to you by Fred Flare, these Rain Parade Mini Umbrellas are available in a slew of different characters from Buddha monks to geisha and even fishermen. The top of each umbrella acts as their head, the umbrella itself is their body and [colorful clothing](https://www.trendhunter.com/trends/pieces-for-rainy-days) and the handle becomes their feet.

Priced at an affordable $32, the Rain Parade Mini Umbrellas would make a great gift.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 21% | Activity: 8% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Cute Umbrella Fashion:** Designing and selling stylish and quirky umbrellas that complement fashionable outfits can attract a unique customer base and boost sales.
- **Functional Novelty Accessories:** Creating unexpected yet practical accessories, like these umbrellas, can be a game-changer for brands looking to differentiate themselves in crowded markets.
- **Personalized Protective Gear:** Personalizing rain gear, specifically umbrellas, with character and personality can evoke an emotional connection between customer and product, increasing brand loyalty.

### Who This Affects Most

- **Fashion & Apparel:** Incorporating cute and whimsical umbrellas into product lines is an opportunity to create an accessory category and increase revenue potential.
- **Outdoor Recreation:** Developing targeted marketing towards customers who need a fun and functional rain accessory can spark interest and result in innovative product lines.
- **Gift and Novelty:** Providing unique and quirky gifts like these Rain Parade Mini Umbrellas can attract new customers and expand business growth in the gift and novelty market.

## Related on Trend Hunter

- [Artist-Designed Umbrella Series](https://www.trendhunter.com/trends/shed-rain-artist-series.md)
- [Charity-Benefiting Umbrellas](https://www.trendhunter.com/trends/weatherman-puppies-golf.md)
- [All-Weather Protection Umbrellas](https://www.trendhunter.com/trends/weatherman-trek-umbrella.md)
- [Expertly Crafted Umbrellas](https://www.trendhunter.com/trends/forest-green-umbrella.md)
- [Flying Umbrella Prototypes](https://www.trendhunter.com/trends/flying-umbrella.md)
- [Space-Inspired Folding Umbrellas](https://www.trendhunter.com/trends/bloombrella.md)
- [Designer-Approved Vibrant Weather Accessories](https://www.trendhunter.com/trends/vibrant-weather-accessories.md)
- [Two-People Umbrella Designs](https://www.trendhunter.com/trends/shed-rain.md)
- [Livery Resort-Inspired Umbrella Designs](https://www.trendhunter.com/trends/trina-turk.md)
