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# Cartoon-Adorned Rain Boots
Peppa Pig & Hunter are Launching a Line of Rain Boots for Children

By Kalin Ned | Published 2019-07-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/rain-boots-for-children
References: [designtaxi](https://designtaxi.com/news/405478/Peppa-Pig-x-Hunter-Boots-Release-The-Cutest-Footwear-And-Umbrellas/) & [instagram](https://www.instagram.com/hunterboots/?utm_source=ig_embed)

A new, playful range of rain boots for children will be made available by the [Hunter Boots](https://www.trendhunter.com/trends/kenzo-and-hunter) brand who is proudly collaborating with [beloved cartoon series 'Peppa Pig.'](https://www.trendhunter.com/trends/peppa-pig-1) The later partner is celebrating its 15th anniversary, hence, the launch will serve as a way to commemorate that.

The whimsical rain boots for children will take on the Grab Handle Wellington silhouette. In addition to the protective footwear, Peppa Pig and Hunter Boots will also launch a series of umbrellas to match. The targeted demographic of this partnership is two to five-year-old kids and the stylistic elements that will reference the show will surely appeal to them.

Not much information has been released about the collaboration, however, in an [Instagram](https://www.trendhunter.com/trends/poppy-pink) post (which also spotlights one possible design) Hunter Boots shares that details will be available on July 19th.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 65% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Cartoon-inspired Children's Rainwear:** The collaboration between Hunter and Peppa Pig could inspire more partnerships in the children's rainwear industry.
- **Character Licensing Collaborations:** The success of the Peppa Pig and Hunter collaboration could lead to more licensing deals between popular children's franchises and fashion brands.
- **Increased Interest in Children's Protective Footwear:** The launch of the Peppa Pig and Hunter rain boots could lead to a higher demand for stylish yet protective footwear for young children.

### Sectors Adopting This

- **Children's Fashion:** The collaboration between Hunter and Peppa Pig is an opportunity for brands within the children's fashion industry to align themselves with popular children's characters.
- **Entertainment Licensing:** The success of this collaboration shows how licensing deals with popular children's characters can be a lucrative venture for entertainment companies.
- **Outdoor Gear:** The demand for protective and stylish rain boots, as demonstrated by the Peppa Pig and Hunter collaboration, presents opportunities for companies in the outdoor gear industry to expand their product lines.

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